How to chose best keyword

Discussion in 'Google AdWords' started by rajeev_seo, Apr 11, 2011.

  1. #1
    how to chose best keywords? can I chose which keywords compaction is high .please help me,I want to chose which keywords top in one month
     
    rajeev_seo, Apr 11, 2011 IP
  2. BizSeo

    BizSeo Greenhorn

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    #2
    Use google's keyword tool to find out what are the best keywords.

    1. go to: https://adwords.google.com/select/KeywordToolExternal

    2. find a keyword that has over 5000 a month viewers (aim for +10000 if you can) and that has low competition.

    3. Secondly make sure there isn't more then 150,000 results, when you google.com your keyword. The more results, the more websites you will have to compete with.


    Sorry for being quick and basic, let me know if you have any questions. Thanks. :)
     
    BizSeo, Apr 11, 2011 IP
    HARRY256 likes this.
  3. maree

    maree Peon

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    #3
    you can choose your best keyword from google keyword tools and this is a best way
     
    maree, Apr 11, 2011 IP
  4. SEOQuake_Team

    SEOQuake_Team Greenhorn

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    #4
    What are the themes of your site? If I would knew, I would show you a couple of examples how to search better than in Google Keyword Tool.
     
    SEOQuake_Team, Apr 12, 2011 IP
  5. beyondelectricdreams

    beyondelectricdreams Peon

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    #5
    Don't rely too much on the numbers presented by Google's Keyword Tool. Yes it will give you an indication of the monthly average of search queries, but in my 5+ years experience of PPC management I have never had results come close to those presented by Google.

    Secondly if you focus solely on the keywords with the highest number of queries, you have to realize that there are hundred if not thousands of other agencies/internet marketers doing the exact same thing and bidding on the same keywords, thereby driving up the price.

    Thirdly, the broad keywords might drive the most traffic, but generally the conversion rate is generally significantly lower - people searching using broad keywords are generally still in the "shopping around" phase, gathering information and not ready to convert. So why pay 3 times the price just to get clicks that won't convert?

    Of course I don't know anything about your niche or market, but if your goal is to generate leads and conversions and CPA is a factor, I would not recommend focusing on the broadest keywords with the most competition.

    Just my $0.02.
     
    beyondelectricdreams, Apr 12, 2011 IP
  6. quintonboyer

    quintonboyer Peon

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    #6
    The best keyword might not be the best for your budget. You will be paying a lot more for the toughest keywords.
     
    quintonboyer, Apr 12, 2011 IP
  7. showkatahmad

    showkatahmad Peon

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    #7
    First thing is the best understanding of your theme and consideration of your target audience after that analyze your competitors more then use the keyword analysis tool...I think this is the best way to choose the right keyword
     
    showkatahmad, Apr 12, 2011 IP
  8. lindamartin88

    lindamartin88 Peon

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    #8
    There is also a manual hit and trial method.

    You can start typing words from your context on google and see the auto-complete option. The word options it gives at the top can be used as your key words. Its a long process but it is successful.

    Hope it helps.
     
    lindamartin88, Apr 13, 2011 IP
  9. Tom Montelione

    Tom Montelione Greenhorn

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    #9
    You may also want to think about seasonality when choosing your keywords. Advertising "Christmas Books" in the middle of July won't get you many clicks, unless you're running a "Christmas in July" sale of course!:D
     
    Tom Montelione, Apr 13, 2011 IP
  10. aheadWorks

    aheadWorks Member

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    #10
    I'd also recommend to pass your keywords list through Google Trends
     
    aheadWorks, Apr 15, 2011 IP
  11. sugandp

    sugandp Guest

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    #11
    The excellent method of getting keyword suggestions is to use the Google Adword keyword selector.
     
    sugandp, Apr 19, 2011 IP
  12. PPC-Coach

    PPC-Coach Active Member

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    #12
    Best in what way?

    If you're just looking for traffic, then go for high volume ones, (not recommended btw). If you're looking for the best ROI, then ignore the search query numbers as they are not accurate and you have to just test each one to find the winner. There's no magic keyword research technique out there.
     
    PPC-Coach, Apr 19, 2011 IP
  13. ajayrathinam

    ajayrathinam Peon

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    #13
    the top and best keyword search engine marketing, search engine optimization and looking forward to either getting more traffic from search engines by using good keywords in web sites or increase the sales numbers from their ad campaigns. We will first learn to find the best keywords,ds is Google’s AdWords Keyword Suggestion
     
    ajayrathinam, Apr 20, 2011 IP
  14. buy.adwords

    buy.adwords Peon

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    #14
    Just don't use broad keywords. Broad match is usually used by lazy yet very rich advertisers, who may not have the time or the inclination to target their campaigns. If you're a beginner, don't waste your money on broad match keywords.
     
    buy.adwords, Apr 20, 2011 IP
  15. Mbpotin

    Mbpotin Peon

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    #15
    I think the best way to select a keyword is to run a PPC campaign and see the traffic and conversion rate.
     
    Mbpotin, Apr 20, 2011 IP
  16. digitalfirstaid

    digitalfirstaid Peon

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    #16
    I would not trust the keyword tool, even on exact searches it is way way out. Unfortunately for you I have found experience is a better tool.
     
    digitalfirstaid, Apr 22, 2011 IP
  17. Riversway

    Riversway Peon

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    #17
    Great advice i'd go along with this spot on.
     
    Riversway, Apr 22, 2011 IP
  18. HARRY256

    HARRY256 Well-Known Member

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    #18
    Great Post on how to choose best keyword!
     
    HARRY256, Apr 22, 2011 IP
  19. jerrypohn

    jerrypohn Peon

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    #19
    If you bid on seed keywords (these are usually the primary keywords for that niche) they will be too expensive. So what you should do is add extensions to these seed keywords to make them more targeted and less expensive. For example if you were in the dating niche you would find the keyword "dating" is too expensive but it you narrow it down by adding some geographical locations to it and use "Boston dating", this will cost you a lot less and this searcher is further down the buying cycle, and will convert better too.
     
    jerrypohn, Apr 23, 2011 IP
  20. ajayrathinam

    ajayrathinam Peon

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    #20
    There are many keyword tools available online, some of them being completely free and some are paid but offer a free edition with a few features.
     
    ajayrathinam, Apr 25, 2011 IP