1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

How to Check CPC

Discussion in 'AdSense' started by Jalpari, Mar 19, 2009.

  1. #1
    Before choosing any niche for new website, who to check CPC for that niche?
     
    Jalpari, Mar 19, 2009 IP
  2. codecs

    codecs Peon

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    #2
    I guess you could try google adwords tool to estimate how much it would cost for that niche to be on top.
     
    codecs, Mar 19, 2009 IP
  3. B'd

    B'd Peon

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  4. lifeplayer

    lifeplayer Notable Member

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    #4
    lifeplayer, Mar 19, 2009 IP
  5. Jalpari

    Jalpari Notable Member

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    #5
    I try this tool for keyword research for CPC idea i select Estimated Avg. CPC. And it shows different values. For example if it is showing 0.50$ for a keyword (jalpari) then does it mean if user will click on that keyword ad i will get 0.50$ ( or something will cut down as google revenue and advertiser income)

    Am i doing right?
     
    Jalpari, Mar 19, 2009 IP
  6. lifeplayer

    lifeplayer Notable Member

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    #6
    Just a guide since this is adwords cost, you get about 70% of the total if someone click. However, as i say, this is just a guide for you to compare the keyword which is more expensive
     
    lifeplayer, Mar 19, 2009 IP
  7. Surf_Dude

    Surf_Dude Peon

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    #7
    CPC is what the advertiser pays.
    EPC is what the publisher gets paid.
    "There is many a slip, twixt cup and lip".

    I have summarized the ways that CPC gets reduced to EPC here -
    http://www.vaughns-1-pagers.com/internet/top-paying-words.htm
    at the bottom of the page.

    The primary difference is here -
    Bids shown on the AdWords Keyword Tool are bids on the "Search Network".
    Bids on the "Content Network" are FAR LESS than on the "Search Network", and are NOT SHOWN.

    Therefore, NOBODY on the "Content Network" (publishers) gets paid 70% of what is bid on the "Search Network".

    In addition, only the TOP publishers get served the best ads, and only top-converting publishers get 70% of what is bid on the "Content Network" (which is typically 1/5 of what is bid on the "Search Network".

    For example, if I see that the Keyword Tool reports a CPC $5.00 bid, then I can expect to see an EPC of about $0.50 for me.
    .
    .
     
    Surf_Dude, Mar 19, 2009 IP
  8. SabQat

    SabQat Peon

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    #8
    see your adsense account.
     
    SabQat, Mar 19, 2009 IP