How to Block Search Engines Access to Site Footer?

I'm using a WP theme which contains some links to its sponsors in the footer, which I'm not supposed to remove or alter (nofollow). So what I intend to do is prohibit search engines from accessing that part of the site, which would otherwise penalize me on those arbitrary links. But I don't know how exactly to do it; can somebody here show me the way to do it? Or have you any ideas to handle this better?

Thank you.

 

Use robot meta tag.

 

How to use it onto the footer?

 

heres how you do it....

1) build a page with that footer..it can be anywhere....on this blog or another.

2) Set that page to private.

3) use an Iframe to frame in the footer from the blocked page on your current site. Search engine won't be able to read whats inside the IFrame

 

Thanks for the response. I'm not familiar with IFrames, could you explain how to go about it exactly?

 

us as below
<FRAMESET ROWS="15%,*">

<FRAMESET COLS="20%,*">
<FRAME SRC="page1.html" NAME=x1>
<FRAME SRC="page2.html" NAME=x2>
</FRAMESET>
</FRAMESET>

 

Thanks for your answer even I would like to know ...

 

separate footer page and make changes in the robot.txt to not crawl the page ...

 

Where should I insert the code? Thanks for the response.

 

Is that all there is to it? Or should I add some iFrame as well?