My website (link given in the signature) requires me to target two kinds of visitors: Bloggers (who shall be paid to blog by advertisers) and Advertisers (who pay the bloggers for reviewing their sites). Now while it's easy to attract the bloggers (since they benefit from coming here), I wonder how to attract advertisers to the website. I would appreciate your ideas and experiences. Thanks
Well, I suppose you could target them via Adwords with words such as, payperpost, pay blog, paid review, etc. Also, you could find all those PPP customers and email them, but they probably would be wary of anyone emailing them. Offer the service for free on sites like this to create some buzz.
Thanks for the ideas USASportstraining. I've already started gathering the email ids of PPP members. But the problem I am facing is with the advertisers. It's kinda a catch-22 situation. Bloggers do not sign up because there are hardly any advertisement opportunities on my site right now. And advertisers might not sign up because it's new and hardly any other advertisers or bloggers around. I find the starting hard..
Make popular the domain name, my point is to increase domain visibility, get written review in blogs like smorty do, target local niche market first, it is easier to start with.
There's 65 tips in this thread which should help you: http://forums.digitalpoint.com/showthread.php?t=546822