Advertise it in affiliate directories like at associateprograms.com, register as a merchant in an affiliate network like CJ.com, shareasale.com, clickbank.com... Article marketing is good also.
I do affiliate program promotion for a living and just gave a long in-depth answer in this thread. http://forums.digitalpoint.com/showthread.php?p=1771724#post1771724 Hope this helps and best of luck!
But you should submit to those directories, I dont know why no one is submitting to mine... Maybe I shoud submit it also somwhere www.affiliateprogramslocator.com
"I dont know why no one is submitting to mine" Maybe because you have a Z Cash banner right at the top!
Listen to Linda! But if you decide to scrap your own affiliate program then regnow is a good system to get affiliates and manage the payments etc.
Yeah, affiliates don't want to stick their sites in a place that advertising a company who steals from them...
I've been doing merchant to merchant affiliate newsletter swaps. We can plug each other program if there relivant. If not its best to offer a prize to better make the connection to be mentioned so that you keep your affiliate newsletter's relivant. good luck -brian
Look at my blog: http://allaffiliatemarketing.blogspot.com/ It has some useful tips. For example you can find The great list of affiliate marketing directories here