Hello everyone, New to the forum here but I wanna jump right in so here goes. I have recently started to pay attention to my own SERP's after noticing I was starting recieve refferals quiet by accident for a first page listing for a local keyword set. After examining my site's postion for various keywords I'm now hooked trying to outrank my competition in other relevant keyword search phrases. No big deal I figured, I already rank ok without even trying. Uh boy, time to get serious. Turns out I am in a more competative field than I had anticipated and I would like to examine my competitors domains and try and gather some intellegence as what they are doing better than me and why they rank so firmly in the top spots. Can anyone suggest a RECENT "how to" or offer some advise as to how I can construct a better picture of my competition. I realize this topic has likely been addressed before but I am interested in the latest views on the subject. If anyone is curious, the key phrases I am after is "kelowna web design" and "kelowna web hosting". My site already ranks Ok, but in this tiny town I live, top 3 is what I really want and what will actually produce results for me. Thanks in advance to anyone who replies, good luck with your own projects.
The key issues will be getting relevant links and having relevant content. Try to get links from other sites related to your town. This could be local restaurants, news papers or any sites in any genre as long as they are related to the town. Then make sure the standard things are in place eg h1 tags, titles, content all mentioning the keywords you are targetting. Next try to build some anchor text links using the keywords you are targetting. Any or all of the above could be enough to get you to number 1. If you are on page 1 then it shouldn't be too difficult to climb to the top.
If you want to check strength of your competitors for particular keyword then you can use my free tool
If you want to analyze your competition to death, nothing beats the little-known German software tool IBP8.1 from Axandra (aff code). Indepth analysis - up to 60+ pages worth. In fact, you get all the benefits of German engineering without the North American marketing hype. Free download trial. Well worth a look-see and possible purchase if you want to gain a competitive advantage online.
Yes, there are quite a few softwares that would help you to give a better helping hand on your work... Axandra's IBP being one of the best ... and their Arelis is also the one that would help you to build you link... Manish
This is a very old trick but works all the time. Do a link search for the resulting sites in google and see if you can get them to give you a link. Regards jeet
Try visiting competitors-site.com/stats or competitors-site.com/statistics etc. You would be surprised at how often this works.