How my Paid Traffic data goes in Direct+Referral+social channels in google analytics?

During this march month i had noticed that some paid campaign data had reported in Direct+Referral+social channels in google analytics..when i deep inside it i found nri campaign had been run on irrelevant country...so my question is that how my paid ads landing pages found in direct + refferal and socils channels.

 

Just to clarify, are you saying that individual visits are being logged as all 3 sources (direct/social/referral) simultaneously? Or that they are being inconsistently categorized as any of the above? Also, you mention that it's from your PPC campaign to your landing page to your site - what/who do you use for your landing pages? (The reason I ask is because Weebly/blogger etc often show up as "social" in GA, and subpages thereof will show as "referral", Tumblr often does similarly as tumblr.com (social) or t.umblr.com (referral)

 

Basically i want my paid traffic to website should move on paid search channels not on direct channels or referral channels...

 

Oh...That's not a setting that we have any control over lol...how Google chooses to categorize that is totally on Google - unless you specifically link your ad campaigns to your GA....Which PPC Network was your campaing with anyway? Adwords, BingAds?

 

Which PPC Network was your campaing with anyway? Adwords, BingAds?

Adwords

 

This is strange. I think the analytics agency that is helping me, are offering a free Google Analyitcs audit so you could try it, as I am sure it will reveal why this happens. A friend of mine also used that audit for their website and he said that the results were impressive.

 

You should always use UTM when running paid campaigns
ga-dev-tools.appspot.com/campaign-url-builder/

in this case you can be sure for 100% than you will have correct numbers in GA