How much should i pay for this?

Discussion in 'Pay Per Click Advertising' started by kicka, Dec 16, 2009.

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  1. #1
    I am trying to advertise a service, having lawyers and tutors on my site giving professional answers to ppl for a fee.

    i am trying to look for sites to post my "Question Box" as advertisement which will be sth like 320 x 200, so targeted sites will be law and education related.

    i have contacted few sites and they ask for different price for CPM, some offer $5 and some ask for more. i don't really have any geographic/ demographic requirement myself so just trying to cut off the agent fee.

    it's my first time doing this so i really need help in getting a good idea about how much should i pay for my "Question Box" banner (dun wana get ripped off).

    Should i get an agent and do that for me (keywords e.g. Law, lawyer, law question, homework help, etc), if so can someone suggest some big names?

    thanks a lot in advance
    Haley
     
    kicka, Dec 16, 2009 IP
  2. bigstatsnet

    bigstatsnet Guest

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    #2
    You should try to find sites who will put your question box for free, if its valuable then you will find some, also try to do some competition for sites who uses it
     
    bigstatsnet, Dec 16, 2009 IP
  3. JuiceMonkey

    JuiceMonkey Member

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    #3
    My suggestion to you would be set up and affiliate program. People will post your ads and you get more traffic and only have to pay out if someone uses your service. This is the most ideal way of doing business because the website owner posts your ad for free right up until some one referred by them buys a service which gives you money in hand AND a possible return customer all for a one time fee...
     
    JuiceMonkey, Dec 16, 2009 IP
  4. biglegg

    biglegg Peon

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    #4
    juicemonkey has the right idea, you only pay if you get some business.
     
    biglegg, Dec 17, 2009 IP
  5. kicka

    kicka Peon

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    #5
    Yes actually we do have an affiliate program.

    http://www.qualifo.com/affiliate/introduction

    but the fact is that no one bother... and by experience only porn sites can successfully convince webmaster to put up their affiliate program ads.

    from sites we have contacted... seems that offering banner ad is much more attractive for them..
     
    kicka, Dec 17, 2009 IP
  6. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #6
    If you have an affiliate program, you must work at finding the proper marketers. You must advertise that you have an affiliate program.

    I would try a PPC campaign first to gauge the response. If it's good, you can go back to site owners (some of them may even be on an ad network) with hard numbers and get a better deal.
     
    Lucid Web Marketing, Dec 17, 2009 IP
  7. JuiceMonkey

    JuiceMonkey Member

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    #7
    another option would be a two site deal. Start a link farming site based on your niche and build its ranking and offer links on it once it is established in exchange to webmasters posting your affiliate banners. If you do the link farm in a quality manner you could even sell it down the road once your other site gets established... Just a thought.
     
    JuiceMonkey, Dec 19, 2009 IP