Ill try to explain in as few words as possible. Lets say for instance someone wants to buy a TV, and you are selling TVs on your website. Someone searching for "Sony TV" isnt neccessarily interested in buying a Sony TV, but rather just researching. Say for instance this person searches for "Buy Sony Bravia X1234 LCD TV". This keyword shows that the person is indeed wanting to buy the X1234 model TV and as such, is a long tail keyword. Basically, the longer the keyword, the more specific your target market is going to be. I hope this makes it clear enough for you?
Hi there! Honestly, I am also confused and I happen to be confused about the same thing I've talked to Internet Marketers that I *know* are selling ELECTRONIC PRODUCTS and I *know* are netting thousands of $. They all teach the same thing: Forget free advertising methods and go with PPC. However, at 2% conversion, based on my calculations, I will break even or lose money if there are refunds. So, what am I missing? Maybe successful PPC these days is only possible with smaller programs like AdBrite, Clicksor,etc. and NOT the big guys (Google/Yahoo/Microsoft)? What do you think?
Not only a newbie. I am not a dummy when it comes to adwords, it just wont work in 99% of all cases with clickbank. Just as a note: I read courses where some "marketers" spend THOUSANDS just for the initial testing whether a campaign is profitable or not. I dont know, but i dont have "thousands" to waste just for "testing". Adwords is good if you have your own product, but NOT for some peanuts like $25/sale what MOST clickbank products pay. I had times where i spend twice what i pay for rent/month on adwords...screw that. And know what? No without adwords, SEO and article marketing my earnings are better then ever!
Definitely start with free traffic if you are new. Once you really know which keywords are solid buyers keywords and convert consistently you could try google adwords advertising. It can get expensive, but you can tweak it and improve it, and at the end of the day it will tell you exactly how much you are spending to get each conversion (assuming you hook it up to track conversions), so as long as it is profitable then why not?... but yes, get some general experience in IM, article marketing and really understand your keywords before you start throwing money at it
you can tweak what you want, the *typical* clickbank conversion is still something about 1:80, and bids for whatever "well selling" CB product's niche keywords are idiotically high. The only way to TRY PPC would be if you happen to find a brand new and very unsaturated product where you are lucky enough to find really cheap keywords. (Assuming that you know how to do keyword research, AND assuming that you actually spend some time "learning" adwords, know what QS is and the difference between broad, phrase end exact match.) For example, in the early days of "green" products on clickbank, when earth4energy came out, it WAS possible to bid very low on keywords like "home made solar panels" etc....for a little while, maybe a week or two until everyone and their mama started to bid $1++ on the same KWs for a product which pays like...$25 bucks or so (mind you, on avg you might see 80 clicks to get a sale ) The other thing is that some vendors make it SOUND like PPC and *their* product is the easiest thing ever. It is NOT. I have seen vendor pages for whatever IM "money making" product where they tell you its as easy as using "make money" as keyword, then got to adwords, make a quick ad and you will make "BIG" money with their product on PPC with such keywords like "make money", "work from home" etc...nonsense. The vendor doesn't care, its not HIS money, you are the one paying for the ads. I dont think that the "super affiliates" make their $$$ on Adwords, they are smarter!
Yes, clicks can be expensive, but it can still be done. If you were to make a landing page for e4e, go after specific small sets of keywords and gradually tweak the page until it converts consistently for these keywords then you could start sending PPC traffic for the same keywords - there will be a difference, even between paid and free traffic for the same keywords, but this will give you a headstart. Just type "earth for energy" into google - there are plenty of people doing PPC, maybe theyre not making that much profit after paying for clicks even, but if theyre making any and its consistent its a steady stream of traffic.. Not for the feint hearted in getting to that point though
>> Just type "earth for energy" into google - there are plenty of people doing PPC >> Check how long those ads are running and how long the sites exist already. This is the deciding factor. Otherwise we're looking at newbie marketers who just started the campaigns to "see" how it goes - but NOT at proof that the campaigns actually work for them.
yeh, true true, the 80 / 20 rule will be in action there alright - only 20% of them doing well, and I'm sure youre right that the rest of them will drop off and new people replace them and so on. PPC is dangerous stuff, be careful But when it's done right it can be great. I've managed to get lucky with a very broad (high traffic) keyword (after continually tweaking and testing different ads for months) and now it converts really well, and really consistently, there is a pot of gold at the end of the PPC rainbow, but the other 90%+ of the time it is somewhere between big loss, and break even - at least to begin with.
Yeah, honestly. What's the point in telling affiliates that it's easy to sell a product with PPC? It's not. The only thing that will do is cause some poor, unsuspecting fellow to set up a campaign, lose a bunch, get frustrated, and stop promoting the product. Why not tell them how they can REALLY sell a product? This makes the relationship productive for both.
You need enough cash to get it started and run it for a month until you get paid. You might make a few mistakes too so extra cash might be handy!
YSM allows it, and it does generate very good targeted people. There are some 125$ coupons around so give it a try. I link directly to landing pages for my ads, and provide content that links to me site (via Yahoo answers) which also earns a big portion. This setup has me at around 50$ a day, with only two sites going. Anymore questions I'll be glad to answer!
I don't get it, you want to say that you direct to your landing page and not to vendor sales page, is a big difference.. Sorry, but you was not clear. I tried direct linking from ysm and for my health niches is not converting, period. Also, the clicks are very low. And I know that products are converting with free methods.
Clicksor does support the cost efficient CPC program that could benefit you with both text banner ad and graphical banner ad. The minimum requirement to create a CPC campaign is only $20. And if you are a newbie, the premium account is the most suggested one as you would have a dedicated account manager provide full service and professional suggestions. In addition, to improve your ROI, Clicksor also supports pixel optimization which could block the non-converted traffic and target your campaign to the converted traffic. For more detail, please feel free to contact us at or ring at 1-416-499-8009 to arrange a talk with our sales rep. It’s our pleasure here to assist you! Clicksor
Direct Linking through PPC only converts well for a very small portion of products. Some convert insanely well, others dont. It's that simple. It is just a matter of finding the right product for you to direct link! Most other products will benefit from a PPC campaign linking to a review/landing page, and from that linking to the vendors sale page.