How much is that critical mass?

Discussion in 'General Marketing' started by keglius, Apr 18, 2008.

  1. #1
    Hello,

    Everybody talks that in order to make the membership website grow by itself (without any promotions), you need to reach a 'critical mass' of members. Then the website will start growing automatically - by itself.

    But I haven't noticed anywhere 'how much' of members it is needed for a website to start growing by itself.

    Of course, there are different websites, etc... But maybe you can share from your own experience how much it was needed of members (let's say signup is free), so the website to reach that critical mass?

    Is there a threshold for that 'critical mass'?

    Any experiences, opinions and answers would be greatly appreciated.

    Thanks!
    Keglius
     
    keglius, Apr 18, 2008 IP