I have a site that has a 23% bounce rate, average time spent on site is 9 minutes, and about 70% for return visit. Average page views per visit is 7. Average uniques run about 1,500 to 2,000 per day. The site has about 35,000 back links and about 4,700 pages indexed using yahoo site explorer. The site has picked up a pr7, 3 pr6, 4 pr5, and 4 pr3 back links in the last month. The site is a pr2 and although rankings are slowly going up they are still not where I would like them to be. We did just reach the top of page 2 for free chat rooms today but chat rooms is still on page 10 and chat we're nowhere to be found Site is a year and a half old. What role does the bounce rate, average time spent on site, return visit rate, and average pages viewed play in pr and ranking? Would you consider these numbers good bad or indifferent? The site I'm referring to is the site in my signature.
I don't think they have very much effect. These numbers are for you the webmaster to gauge how visitors use your site. Another type of site may have a higher bounce rate, and lower average visit time just due to it's type. It does not mean that the users did not like the site. For example yours is a chat room so it makes sense that you have such a high time average and low bounce rate. But now compare that to a dictionary site. If I searched for the definition of a word, I most likely will not view any other pages on the site and not stay very long. That would be counted by Analytics as a bounce. However that did not mean I did not find what I was looking for, and learned the definition.
Wouldn't Google use the analytics info when comparing sites competing for the same keywords though? For example my site is a chat site and it competes for the keyword chat with other chat sites, wouldn't it make sense for a stickier site to out rank another competing site?
Your bounce rate is good Anyway it is an expected BR on your niche. For your question, bounce rate and other factors have no effect in PR or even in your site ranking. But ranking plays an important role for the number of visitors and performance of your site.
Bounce rate is nothing but its average time spend on the site , even one visitor spend more time u will get less bounce rate. So according to me its nothing for little traffic site. But if more traffic site like u is good to know the less Bounce rate.
That's a good bounce rate. I agree that your br doesn't affect your ranking or pr at all. It's more the other way round.
the point you are missing is that not all sites have Google Analytics installed. yes it makes sense for your specific type of site, but not for all sites. it is a very biased and noisy signal.
Bounce rate depends on the type of content, and the visitor's origination. I don't believe it's being used as a factor in rankings.
It's been confirmed by many webmasters that Bounce Rate affect the ranking with in Google based on monthly pattern.. However, no one becomes really sure if the data is collected from Analytics or simply other tracking methods yet?
Although bounce rate does depend on the niche but a bounce rate below 40% is generally pretty good.... Average time on site can be a bit misleading sometimes though. I don't think Bounce rate affects PR , however a high BR may affect ranking , as this means that most people are clicking on the back button as soon as enter your site through a google search.
they are not related with each other at all , CTR , Bounce rate depends on your visitors behaviour and satisfaction while PR depends on number of backlinks