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How much do you reinvest?

Discussion in 'Directories' started by kiviniar, Jul 15, 2007.

  1. #1
    Since we all know that the success of a web directory is directly co related to the amount of promotion, how much of your income do u actually reinvest ?

    For myself, as my directory income is comparatively very low, i am investing 100% of my income building permanent links, creating some visibility and some standard promotion like free directory submissions, etc..

    So what is your percentage of reinvestment and how are u actually investing it.
     
    kiviniar, Jul 15, 2007 IP
    karl turnbull and dkessaris like this.
  2. choice

    choice Prominent Member

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    #2
    at the moment i reinvest around 95% of all money back into the directories with the other 5% going towards hosting

    this will of course change as time goes depending on how well sites are doing
     
    choice, Jul 15, 2007 IP
  3. SearchBuster

    SearchBuster Peon

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    #3
    100% is reinvested to searchbuster.org, mostly visibility and quality directory submissions.
     
    SearchBuster, Jul 15, 2007 IP
  4. britishguy

    britishguy Prominent Member

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    #4
    Directories are just the same as any standard business you have to speculate to accumulate

    Don't expect to see revenue exceeding investment in the first 12 months of operation :)
     
    britishguy, Jul 15, 2007 IP
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  5. jetbrains

    jetbrains Well-Known Member

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    #5
    At the moment i reinvest around 200% to tivoli directory.
    I want to boost it to PR6 or higher
     
    jetbrains, Jul 15, 2007 IP
  6. WengChun

    WengChun Active Member

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    #6
    100% plus lots lots more
     
    WengChun, Jul 15, 2007 IP
  7. iceberg

    iceberg Notable Member

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    #7
    for the last 3 months, I have been reinvesting 100% of my total income. :(
     
    iceberg, Jul 15, 2007 IP
  8. pipes

    pipes Prominent Member

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    #8
    I have reinvested 95% and that has paid for Mods packages, a 2CO account, additional bits n bobs here and there and more recently purchasing links.

    Edit: eek, did i say purchasing links, i meant paying for reviews.:)
     
    pipes, Jul 15, 2007 IP
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  9. MeetHere

    MeetHere Prominent Member

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    #9
    I reinvest 90% of BQTM revenue on advertisements, signature and avatar..

    10% goes for other site promotion :)
     
    MeetHere, Jul 15, 2007 IP
  10. Freewebspace

    Freewebspace Notable Member

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    #10
    I reinvest 100% from what I get in my directory!


    But we need to do a lot to promote a directory
     
    Freewebspace, Jul 15, 2007 IP
  11. sizzler_chetan

    sizzler_chetan Prominent Member

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    #11
    First the first few months i had reinvested whole of my earnings and infact more than what i got... but now around 80% earnings are reinvested.
     
    sizzler_chetan, Jul 15, 2007 IP
  12. kiviniar

    kiviniar Notable Member

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    #12
    Maybe, maybe not...I believe in smart marketing and think very hard for every dollar i spend..

    So i guess i can always maintain a margin

    I guess this must be the initial stage and your dir mut be comparitively new, this is the same strategy i follow for my new sites as i too believe that the first impression has a lot to do with leaving a lasting mark in the memory of every visitor.

    Yes a PR 6 or higher is a different ballgame altogether in the directory industry (yes i know PR is not everything)

    And hell ya, feels nice to have hardcore promoters amoung us..

    Hope to join the pack soon
     
    kiviniar, Jul 15, 2007 IP
  13. banless

    banless Peon

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    #13
    I''ll be honest and say that I do not put back 100% of what I make into my directory, after all I do want to make some sort of profit. Keep in mind that some directories are in fact a business and therefore there are other cost which will come into play outside of promotion.

    But to answer the thread I would say that I reinvest about 35%, sometimes 40 to 50 if it has been a good month.
     
    banless, Jul 15, 2007 IP
    kiviniar likes this.
  14. Providence

    Providence Peon

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    #14
    I have no income from my directory since its free (no paypal available from I am from). I give 20% of my work income on my websites. Its just a hobby to me for now.
     
    Providence, Jul 15, 2007 IP
  15. kiviniar

    kiviniar Notable Member

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    #15
    You are a smart marketer Marlin and i guess u know how to play the game.

    Nice to get your honest inputs

    And Providence, trust me that this hobby can be serious business

    I am myself in the process of metamorphosis and it feels great
     
    kiviniar, Jul 15, 2007 IP
  16. Richie_Ni

    Richie_Ni Illustrious Member

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    #16
    Yeah I agree!

    Personally I reinvest about 50%.
     
    Richie_Ni, Jul 15, 2007 IP
  17. pctec

    pctec Well-Known Member

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    #17
    I'm still in the red...
    But even when I break even I will invest it all for quite a while to come...
     
    pctec, Jul 15, 2007 IP
  18. t-bo

    t-bo Active Member

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    #18
    I am reinvesting 100% into backlinks, but about 90% back into the directory 10% on other sites.
     
    t-bo, Jul 15, 2007 IP
  19. jminscoe

    jminscoe Peon

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    #19
    right now I am reinvesting 100% into templates for others to get links and 2 custom jobs for myself and then I will start investing into more paid links
     
    jminscoe, Jul 15, 2007 IP
  20. an0n

    an0n Prominent Member

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    #20
    Right now i am down 2 arms and 1 leg... :)
     
    an0n, Jul 15, 2007 IP
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