A press release can be beneficial in multiple ways if you have a story that is of interest to the public. Self-promotional press releases have little to no effect.
press release is not give you good traffic but its useful in fast crawl your website, you get good backlinks, good ranking and SERP
A qualitative Press Release can play a crucial role in the optimization of the websites. It also helpful for us while spread the information about the websites to general media...........