Hi all, How many times can one keyword be used on a web page ? Should i use the same keywords on each page or vary them ? please share the information.. Thanks in advance.
Keyword stuffing is considered an unethical practice because what you actually do is use the keyword in question throughout the text suspiciously often. Having in mind that the recommended keyword density is from 3 to 7%, anything above this, say 10% density starts to look very much like keyword stuffing and it is likely that will not get unnoticed by search engines. A text with 10% keyword density can hardly make sense, if read by a human. Some time ago Google implemented the so called “Florida Update†and essentially imposed a penalty for pages that are keyword-stuffed and over-optimized in general.
Also, make sure you use your keywords in the title (H1 or H2 tags). using it in the meta-description can help as well, maybe not for SEO but for the potential visitors, which are not less important
7% is the maximum limit for a keyword in your content, if you use more than that, you might be banned.
Regarding using to many keywords. I think the ban issue is a could happen or not...It seems to me like a 50% - 50% You could get banned and your could not get banned. I will recommend use around 5 to 8 different keywords per page. Not more than that. I normally optimize my Home pages for that many keywords, but those keywords are High Traffic Keywords, and then I use a blog to target more keywords. Go ahead try and test it, otherwise you will never know what will work for you. P.S. By the way don't repeat keywords and don't optimize the same keywords for different pages. Otherwise you will be competing with yourself. For instance: Use Keyword 1, Keyword 2, and Keyword 3 for your Home Page, but don't use those keywords for your About Us Page. Got me? You can start from a medium point and then move from there.
Where you place the keyword is as important as how often it is used. Place the keyword in the; URL Page title Description Headline (h1) Within the first 90 characters of the body text. After that the keyword can be used 2% to 3% in the body of the text. What is just as important is the use of other words related to the main keyword. Build a structure of related terms throughout the text to give the SE's an idea of the topic, relevance and quality of the content. It's called LSI. This is as important as keyword density. Cheers
excessive use of keywords can even cause your google rank to go down, may be google does not consider such a content useful.
as i know you can use as you want many time by using different html tags like tag 1 or 2 or 3 you want to use so its difficult to know
If you will using same keyword on every page, their no seance for that. If all pages are same that what will benefit of that, so you have need to take a different keyword for different pages.