How many keywords per campaign ?

Anyone can suggest how many keywords per campaign ? 10 ? 100 ? 200?

Regards,
Stephen

 

Not a very helpful reply, but you should bid on any terms that are relevant to what you're selling/doing.

Trim the ones that don't work out afterwards.

Having a lot of keywords won't harm your campaign, if they are relevant to what you're doing.

But you have to organise them into Adgroups properly. Each keyword in an Adgroup shows the same advert(s), and relevance is critical to your Quality Score and your Clickthrough Rate.

 

personally i have 73, all up to 0.25$ CPC.

 

I have up to 25 per ad group and test every matching option - besides embeded match. I can have up to 75, if i am using exact, phrase and broad matching for all 25.

 

There are some suggested limits regarding keywords, which if exceeded may cause sluggish navigation, and other issues.

These suggested limits are:

* 100 Ad Groups per campaign.

* maximum of 2000 keywords per campaign, counted over all Ad Groups.

* maximum of 750 keywords for a single Ad Group (while still keeping in mind the above mentioned max of 2000 per campaign).

* Limit of 25 campaigns per account.

 

use keywords sensibly,cause if you are putting n number of keywords in one go then you should check their performance (CTR,CPC). If you don't follow their performance then it may harm your CTR, and your quality score will also affect.

So, after inserting keywords in adgroup keep monitoring them and put similar keywords in one adgroup with good CTR. This will help you minimizing the cost and always use 2-3 advariations in each adgroup.

Very Important: Never delete any keyword (Always save keywords history, as it matters in ranking and quality score)

I hope i am right.

Cheers_

 

Wow, thanks for all the reply.

seems like i have lot more to learn in google Adwords.
What I do currently is to put all keywords (80+) in only one adgroup in one campaign. Didn't know that I can have more adgroups to twist in one campaign.

regards,
Stephen

 

I think here the question is to what should be the limit for number of keywords for a single ad group. As per my working experience with PPC campaigns. I would suggest following approaches:

I hope this makes sense.

Krishandutt

 

best case is to have your main keyword/keyword phrase in your ad title, in your url and in unique, meaningful content on your landing page. that should get your a "great" quality score which will help keep your min bids low.

good luck

 

Good! Should be appreaciated

 

i would use about 50 as long as they are good ones