How is Your Ad Network Success? Links vs. Traffic

Discussion in 'Co-op Advertising Network' started by c3kids, Oct 16, 2004.

  1. #1
    Hi all! It's my first post here, but I've been around for a few weeks learning from the pros here. ;) I absolutely LOVE the Ad Network, and I have high hopes for its results! Thanks so much to Shawn for putting the network together... And thanks to Clickdoc for sharing the easy Perl script with us (I'm good with Perl, but not the other languages. :D )

    Here's my question. I've been live in the network since last Saturday with a weight of about 7000, and my ads probably starting showing up last Wednesday (after the 100 hrs). I'm already seeing backlinks appearing in Google after just a few days.

    There are a few threads here where people have seen great improvements in their SERP positions, but I'm wondering how this is translating into actual visitor numbers? For those who have had impressive improvements in SERPS (#200 to #15 for example), are you seeing equally dramatic increases in visitors? I won't have my own results for a few more weeks and I'm really curious!

    Thanks for any help you can give.

    c3kids
     
    c3kids, Oct 16, 2004 IP
  2. SEbasic

    SEbasic Peon

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    #2
    Welcome to the forums c3kids...

    The increase in traffic would be relative to the number of searches that are performed for the keyphrase you are targetting...

    For instance - If you went from #200 to #15 for the term "web hosting" you would probabally see a substantial increase in traffic.

    If however you wnet from #200 to #15 for the term "sew on buttons for blaizers", you probabally wouldn't see that much of an increase...

    Everything is relative ;)
     
    SEbasic, Oct 16, 2004 IP
  3. thebassman

    thebassman Asleep at the Keyboard

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    #3
    Yeah, exactly... your position in the SERPs for various search terms will results in a certain amount of traffic based on the number of times it is searched.

    For instance, I'm currently just barely on the first page for the search term "photography forums" - before the ad-network, I was on 8-10th page or something, and got no hits from that serach term... or maybe 1 every once and a while, now that I'm on the first page, I get 10+ hits per day... when I get into the top 1-2 spots, I'm sure that will go up to 40-50 at least per day...
     
    thebassman, Oct 16, 2004 IP
  4. c3kids

    c3kids Peon

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    #4
    Ok, Wow! It's one week and one day since I went live on the Ad Network. Today, on a moderately competitive keyword I'm targeting, I jumped from 300+ to 10 in the Google SERPs, with an allinanchor position of #1. Very early indicators show (maybe) a 20% increase in my overall traffic just based on this one term. I'm sooo loving it! :D
     
    c3kids, Oct 21, 2004 IP
  5. mopacfan

    mopacfan Peon

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    #5
    I guess I must have missed the 100hrs thing. What's that about? I just looked over the coop info and didn't see it. Now I'm wondering if it's been 100hrs yet for my listings? Hmmm.
     
    mopacfan, Oct 21, 2004 IP
  6. Nitin M

    Nitin M White/Gray/Black Hat

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    #6
    The coop ad network code retrieves one new ad per hour from the ad server and holds a total of 100 links. So, for a new site, it would take 100 hours for your weight to actually result in the correct percentage of links across the entire network.
     
    Nitin M, Oct 21, 2004 IP
  7. chachi

    chachi The other Jason

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    #7
    C3, welcome and congrats on your success. I will let Clickdoc know his script is helping your success. I find myself testing keywords more and more these days, as there does not appear to be a clear ratio or correlation between the number of searches Overture says there are for a particular term and ranking #1 for it. But, (and this makes sense) the smaller the search volume for a particular term, the higher the CTR is for a #1 position...in my experience. So, it is a matter of finding that threshold between popularity of a term (search volume) and CTR.

    The co-op is a great tool though and makes "testing" like this possible. Shawn deserves some serious props for putting this together.
     
    chachi, Oct 21, 2004 IP
  8. eclipse

    eclipse Peon

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    #8
    The AD Network helped me a lot !!! I had been stuck in #3-#4 position for about 1/2 year. When I had joined coop ad network after few days i jumped to #1 for competetive kw !!.

    I have 20 sites is the network and it is doing great job for all of them !!
     
    eclipse, Oct 21, 2004 IP
  9. Fishing Forum

    Fishing Forum Active Member

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    #9
    Its working for me - different results according to the keywords but ever little helps sometimes big time

    Thanks Shawn
     
    Fishing Forum, Oct 21, 2004 IP
  10. rtheodorow

    rtheodorow Peon

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    #10
    So what exactly is a "moderatly competitive keyword"? How many searches per month would this be 5k? 10k? 500k? Just curious......wht is everybody's opinion?

    I landed a #4 (out of 2,800,000+ results) spot on MSN with my target keyword (with under 3000 weight) in less than 3 weeks :D
     
    rtheodorow, Jan 31, 2005 IP
  11. sarathy

    sarathy Peon

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    #11
    Iam having weight of 2300, but still waiting for the backlinks to increase :(
     
    sarathy, Jan 31, 2005 IP
  12. rtheodorow

    rtheodorow Peon

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    #12
    sarathy...have you checked MSN beta yet? Mine started to show up a bit after 3 weeks on MSN first....still waiting on Yahoo, G and others though.;....
     
    rtheodorow, Feb 1, 2005 IP
  13. SportsOutlaw

    SportsOutlaw Active Member

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    #13
    I would check your keyword phrase with the keywords suggestion tool to see just how often it is used. I targeted my site around the keywords "fantasy football forum" for several months until I realized that there were hardly no searches for the term. I rank #1 at msn for that search, also ranked in the top 3 at yahoo for that term until yesterday, and I got a total of 6 hits via the search engines for that phrase. Now, I havent targeted that phrase for over a month, but for a first year site, I can see just how much time I waisted by not researching things a little better.

    It may be alot harder to rank in the more competitive keywords, but that is where the traffic is at.
     
    SportsOutlaw, Feb 1, 2005 IP
  14. freedom2

    freedom2 Peon

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    #14
    Can anyone say if a weight of 300 will help? Or does it need to hit 1000 to be useful?
    Also if you want to change anchor text to test a different phrase, would it take 100 hours to see if it makes a difference?

    Finally, if you have a few pages on your site you'd like to get up high for different keywords, would you add them to the ad rotation? I assume if you remove a page, it will drop again if it is no longer in the ad spot.
     
    freedom2, Feb 2, 2005 IP
  15. LaCabra

    LaCabra Goats R Us

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    #15
    Freedom2, I'll be blunt with you - 300 is a low weight BUT it is a start so don't worry about that for now. I would suggest that you put ALL your weight against your preferred keyword/phrase (put it against 1 campaign/ad). Once you have done that ...

    1) Continue to use the COOP
    2)start further developing the content of your page, add some articles and additional pages.
    3) make a links page and start sourcing links from relevant sites to yours
    4) ensure your site has a site map page
    4) Promote the COOP and get others to sign up.

    You'll see your weight start increasing. The coop WILL NOT just pop you to the top of serps. It is not a magic formula. It a very good tool that will generate results but you will still need to put your nose to the grind stone and do a little grunt work.

    cheers
    Frank
     
    LaCabra, Feb 2, 2005 IP
  16. Spacen

    Spacen Peon

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    #16
    I have experienced great results for my keywords. I think I had something like 20 backlinks in google and maybe a 1000 in yahoo before coop. Now I have almost 700 in google and somewhere near 8000 in yahoo.

    I am also on page one for my main keywords.
     
    Spacen, Feb 2, 2005 IP
  17. suzigeek

    suzigeek Peon

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    #17
    I have 3 brand new sites I added over a month ago. They had 0 weight. I was lucky and got them up just b4 the last google pr update. They now have pr 4 and have anywhere from 100 - 850 bl from the big 3 combined although google is a tiny portion of the bl.

    One site is #1 on msn for a 2 word phrase that has 800-1000 searches a day according to the keyword tool and 971,213 results w/msn. The other sites have less competitive tightly niched terms and are showing on the first page of msn.

    The odd thing is my big keyword term that I just referenced the site has zero wieght as I just logged in to see, and unfortunately I've been doing so many things lately I can't remember if it had wieght b-4...it must've cuz theres 800 bl for it. I wonder why theres no wieght...
     
    suzigeek, Feb 2, 2005 IP