How much importance do you put on the 'ppc ads score', as found in Estibot stats, when considering buying a domain? I've found some non-registered domains with ppc ads score and was wondering if they would be a better choice over the ones without. Thanks!
wow asked 4 years ago and only replied now! I think Estibot ad score is a product of competition * average bid, and it is basically telling you the ballpark of CPC you will be getting from adsense ads (assuming the content of your site will be matching the domain keyword). I would say it is pretty important for Adsense niche sites, as the whole point of those sites is to capitalize on Adsense earnings