How important is fresh or updated content

Discussion in 'Search Engine Optimization' started by Sportsm0, Mar 17, 2007.

  1. #1
    I am putting together an informational type site that will have solid, basic information. But, once complete the content will not change much. How will the lack of updated content affect SEO?
     
    Sportsm0, Mar 17, 2007 IP
  2. Kalyse

    Kalyse Peon

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    #2
    I just dropped form page one for my main industries key word after not updating the main page from the time google re-chached my website.

    Im going to update the front page now.

    I will respond and let you know the results and see if I increase over the next cache.
     
    Kalyse, Mar 17, 2007 IP
  3. protocol96

    protocol96 Peon

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    #3
    it will surely affect the SEO, ur off- page optimization work would increase a lot, updating content once in a week is a good practice. Try to make a section or two on the page o which u can change the content.
     
    protocol96, Mar 17, 2007 IP
  4. fatinfo guy

    fatinfo guy Peon

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    #4
    Search engines seriously dig rich and fresh content sites. One reason why blogs are always such a big hit and tend to draw a lot natural search traffic. One of the bullet points from Google's technical guidelines mention the use of the "If-Modified-Since HTTP" header to help Googlebot crawl your website less if the content is not fresh.
     
    fatinfo guy, Mar 18, 2007 IP
  5. Sportsm0

    Sportsm0 Peon

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    #5
    Would adding an RSS news feed related to the content subject matter suffice?
     
    Sportsm0, Mar 18, 2007 IP
  6. CraigslistGuy

    CraigslistGuy Banned

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    #6
    You need to update else the SEs will not pick you up for indexing. You will lose ranking.
     
    CraigslistGuy, Mar 18, 2007 IP
  7. jakomo

    jakomo Well-Known Member

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    #7
    Hello,

    Update the page are very important and make regular linkexchange too :) For example I have a PR3, and it's updated every 2 days, and Google boot come each day.... :) If you add more page, google boot come faster, and your pages are indexed faster, etc etc etc :)

    Best,
    Jakomo
     
    jakomo, Mar 18, 2007 IP