How does traffic networks such as http://www.textadmarket.com/ OR Tnx.net bidvertiser for example.. Starts to promote their business get publishers and advertiser. Why would publisher join a new company with no advertiser And say the program gets some minority of publishers from posting and advertising in webmaster forums blogs.. How then to look for advertiser? and when there is no advertiser period how to satisfy the publisher? ========================================== can we discuss about it step by step Like my idea is starting as BETA then recruit publishers (question.do i need press release or any kind of mass advertising to publishers for this? Any guidence will be much appriciated!) Say i have a small minority of publisher or niche publisher. As i cannot be adword or yahoo ever. So consider just 0.05% joins the program. Now say i have publishers and good amount of blog or website networks. (question.How to go about getting the advertisers? Is the webmasters demographic are my advertisers? Like rotating banners on webmaster forums saying a new advertising network Free $50 bonus on ad credit! Try now) Or do i need to go on adword and depend outside advertisers not directly webmasters? I am thinking of very small network. And please do not think I am over ambitious or something. I know there are already 1000s of websites like this. Anybody thinking like me to go on this way?
I think you need to build an advetiser database first before allowing publishers. You can get advertisers privately before even announcing the company and then when you have enough, you can do MASSIVE promotion to get your self good amount of publisher, and then it just works itself from there.