How does the bidding system work in an adnetwork

Discussion in 'Pay Per Click Advertising' started by UrAdGinny, Nov 22, 2008.

  1. #1
    I have a situation here..

    Suppose an ad network is having 100 website with 100K impressions for a specific delivery rule.
    Now if an advertiser places his ad and bids an amount and a budget of only 10K impresions then how are his 10K impressions distributed among the 100 websites with a total of 100K impressions.

    Do they get randomly distributed among all the websites. How does it happen in an ad network.

    regards.
     
    UrAdGinny, Nov 22, 2008 IP