I am looking for conversions to my Sales page and wanted to try out Adwords CAP,my question is this,Lets say i pay $35 CPA to google and i place their tracking code on my "Thank you/Confirmation page", does this mean i dont have to pay for any clicks only when someone gets to my thank you page,then i will be charged the $35,i am not so clear on how their CPA works. I need experts on this to please enlighten me. Thanks.
I think that's what it is, but I haven't experimented with the CPA feature yet. It currently says "not enough historical data" or something, which would make sense since I haven't been tracking any product/site conversions there. Actually, I looked it up, this is what it is: "What that means is that instead of getting paid for clicks or impressions, you can get paid a commission for a sale or desired action."
Google CPA requires some sure history with them, so I'm not a big fan, as you can get bigger ROI with adwords.