How Does Alexa Track Our Site Statistics?

I have a question -

If a webmaster wants to check his site statistics he might sign up for analytics and insert the code into his webpage for tracking.

But how does alexa track all these without inserting javascript code ??

 

Just read the faqs
http://www.alexa.com/site/help/?index=12

 

exact answer......they dont use actual tracking methods ,instead page views....that is y,it gets wrong many a times

 

It's all to due with the alexa toolbar. Just ignore Alexa, it's pointless.

 

Im asking how alexa track page view without being inserting some chunk javascript code?

Now tell whats the relation of toolbar and tracking

 

Think of the Alexa toolbar as "chunk of javascript". The more people that visit your website with the Alexa toolbar, the better your rank.

 

And what of those user who visit my website but dont have alexa toolbar?

 

Alexa is just so inaccurate in it's ranking....as it tracks traffic using it's toolbar....and it does not consider the users not using it's toolbar :-(

 

Oh Shit!!!

Then why are "some" advertising companies depends on alexa rank of website for publisher program approval, this is not right!

 

Because they're ignorant

Alexa recently changed their algorithm to make it even more dependent on the toolbar, almost everyone's rank turned for the worst. Even huge sites like Digg and DigitalPoint.

 

It would be good if Alexa had an option to use Javascript as well, that way you could get an accurate ranking.

 

The alexa toolbar helps them to keep track of sites

 

Ya it would be great if they have provided some tracking script.
"This is what we called smashing own leg with own AXE"
Alexa in terms non sense,Tracking websites using toolbar is not great job

 

Didn't know Alexa chose rank via hits. They really should get a tracking script if so.

 

How they come to know about visiting sites status from toolbar . So this means our toolbars are connected to them indirectly and they can spy on us and know what we are searching and visiting .

 

You're opting in to install their toolbar. You can throw your tinfoil hat on and call it "spying", but they're really just collecting data about your browsing habits. You can always just.. oh, I don't know... remove the toolbar?

 

It bases the amount of visits based off who has the alexa toolbar if they dont have the tool bar, it wont count the visit

 

you think alexa is off. Try compete.com its even worse! And ya it is stupid that advertising companies require an alexa ranking when its so inaccurate

 

Thanks for sheding the wisdom

 

they tracking websites using the toolbar thats not the right thing.Then how the company is been alive till now Why?