How does adsense decide what keywords to use?

For example, the adsense units at the top of my page are very targeted to the nearby content, but the units at the bottom are not targeted to the specific text near the ads, they are targeted towards the entire page, not the nearby content.

Does anyone have any tips on forcing my bottom adsense units use the nearby text for relevancy instead of text on the whole page?

 

when there are not enough ads available to display, you get ads that are not so relevant which also pay less per click. more relevant ads show on the top and less relevant ones go at the bottom. thats why it may be better use use less ad unit than more sometimes

 

Thanks for the quick and informative reply.

 

This will help you

Place the following code in the html of the page

<--google_ad_section_start--> place this before your targeted content

<--google_ad_section_end--> place this after your targeted content


if you are using wordpress go into your single.php page and past the same code before and after you see

<--google_ad_section_start-->
<?php the_content --------youwill see more code here >
<--google_ads_section_end-->

 

It determines content by skimming though the content on your site and judging by the words used it ends up with keywords.

 

I forgot to mention what this does. LOL. It tells google to crawl only the section or words that are between that code.

Sweet for relevant content

 

the section targeting stuff doesn't assure that each ad will be relevant to the ad unit right? I just tells google to ignore content that you decide is not relevant

 

yes and yes,

I tells Google to ignore the content that is not between that code. but in return you will get targeted ads for the content that is between the code.

 

One more question, I use joomla, so if I were to insert that into both of my front page articles, then there would be 2 instances of that code on the page.

Is google ok with that or will that cause problems?

Thanks for the helpful response.

 

You should be fine.

 

Crappy - Even when I view the HTML directly and insert it into the Joomla editor, it just shows up as text.

Ill look for other ways of doing it.

Thanks for all your help though.

 

i try try doing it and will post my comments it it works for me