How Do You Track Keyword Links on Adwords?

Hi,

If this question has been asked before, I apologise.

I want to track which ad groups of a particular direct linking campaign are producing conversions. I'm quite new to CJ, so I don't know how to do this, or even if it is possible. I came across this thing called a SID the other day. Can I manually apply a different SID to each ad group link and track which ad group's keywords are making sales? Is it as straightforward as that?

A response will be appreciated.

 

I am also very interested in tracking adwords -> cj conversions. It woul dbe nice to know how much that traffic is worth (or isn't) to me.

I'd be happy if it was just all adword traffic, I don't need it broken up by ad group if the other is easier.

-JasonR

 

Can anyone help, please?

 

So, nobody knows the answer to this question? Does anybody even use SIDs for tracking?

 

Use Adwords DKI (Dynamic Keyword Insertion) to add the keyword to the end of your destination URL, then use some PHP on your page to grab the keyword from the URL and tack it onto the SUBID of your affiliate link...

 

Thanks for your response, LazyD.

However, although I know how to implement DKI, I haven't the slightest clue as to how to implement the rest of your suggestion. I thank you nonetheless for your response.

 

Sorry, I was at work at the time I posted that so I couldnt really go in-depth...

So assuming you are using DKI on your destination URL for your ads you could have something that looks like this...

Destination URL:
http://mydomain.com/index.php?src={KeyWord: DefaultKeywordHere}

So now the keyword that was used to get to your page is put into the URL after the src=

Now, in your index.php, put the following at the top:

<?php
$KeywordGet = $_GET['src']; //Pulls the contents of src=
$KeywordGet = ucwords($KeywordGet); //Capitalizes first letter of each word
$KeywordGet = urlencode($KeywordGet);
?>

Code (markup):

Now, in your Commission Junction affiliate links you will need to add the SID field - If now, for example the following link was our affiliate link...

<a href="http://www.dpbolvw.net/click-2122413-8766536" target="_top">
<img src="http://www.ftjcfx.com/image-2122413-8766536" width="468" height="60" alt="Free Foreclosure List" border="0"/></a>

Code (markup):

We would add the SID field and the contents of variable $KeywordGet which has the keywords used to get to your site/ad at the end of the link by adding the following parameters in bold.

<a href="http://www.dpbolvw.net/click-2122413-8766536[B]?sid=<?php echo $KeywordGet; ?>[/B]" target="_top">
<img src="http://www.ftjcfx.com/image-2122413-8766536" width="468" height="60" alt="Free Foreclosure List" border="0"/></a>

Code (markup):

That should do it, let me know if theres any problems, I didnt test it, but it should work fine...

 

Thanks guys. I had figured out a work around that kind of worked, but I had not seen DKI at all in my searching and it's a huge help.

I had figured out sid, etc.. but w/o DKI I was stuck using search terms.

-Jason

 

Thanks for sharing datas. +rep left.

 

LazyD,

You are The Man! Thanks for a quality response. Even though my original question concerned tracking keywords during direct linking, you nonetheless provided some excellent info which I will definitely try on my next landing page campaign. Great stuff!

So, I am now assuming that keyword tracking using SIDs cannot be achieved on Adwords if the campaign is a direct link. Is that so, anyone?

 

You are using the campaigns affiliate link as your destination URL in Adwords?

In that case, its alot easier...

If the following was the direct affiliate link you were using previously...

http://www.dpbolvw.net/click-2122413-8766536

Code (markup):

You would simply change it to....

http://www.dpbolvw.net/click-2122413-8766536?sid={KeyWord: DefaultKeywordHere}

Code (markup):

 

Brand spankin new to CJ also and glad I came across this post as quickly as I did - thanks!

 

I use SID and afftrack similar to noted above. The only difference I would say is that I also track by adgroup.

ie.

mywebsite.com?keyword=0001&adgroup=abc

once they land on the page, follow this tracking information throughout the website and capture the exit click page as well.

 

can't understand clearly. coz my idea is so poor

 

is this work with you