How do you target English speakers in a non-english speaking country?

Discussion in 'Google' started by shaunm, Jun 29, 2012.

  1. #1
    Hi all,

    How do you serve English content to the English speakers in a non-English speaking region? Any help?

    For instance, lets assume that I have an overview page at example{dot}com/overview - This is a Generic page

    I have translated pages in french targeting french audience in the sub-folder at example{dot}com/fr where I have all the localized pages available. Apart from this, the remaining non-translated pages which is also available in the example{dot}com will also be available in english in example{dot}com/fr targeting English audience in France.

    Thus I have the same content available in the same website for the same audience but in different regions.
    example{dot}com/overview - English content targeting all over the countries except France
    example{dot}com/fr/overview - English content targeting English speakers in France

    My Question is

    1. How do I make sure that I am not caught up with duplicate content issues?
    2. If I am not wrong, adding a rel=canonical in example{dot}com/fr/overview will have my example{dot}com/overview indexed even if the search is made from France(french) right? That makes the purpose of creating a sub-folder meaningless.

    Can you show me some light on this topic?

    Thanks a lot!
     
    shaunm, Jun 29, 2012 IP