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How do you proceed without money ?

Discussion in 'General Marketing' started by konefsta, Mar 18, 2014.

  1. #1
    So, a lot of money were invested on an online project of mine. Not my money, investors money. Right now the project is ready to launch and i need money for both online and offline advertisement, but the investors seems to be backing off slowly.

    How can i proceed and promote my project without money ? I am not dropping this, i have put a lot of effort and working hours and i am positive that it can be a huge success for me and my employees.

    Social Media seems to be a way of doing it , but still without paying facebook you cant reach a lot of people.

    Any ideas i would be grateful
     
    konefsta, Mar 18, 2014 IP
  2. YJunK

    YJunK Active Member

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    #2
    Generally there's not much you can do for free. There's not an "easy + fast" method that will get you where you want to be. If you're dedicated to the project you'll have to put in even more hours to achieve the effects you desire manually. Contacting people and asking them to promote your project, sharing it on social media, trying to get the thing to rank on Google by using SEO, asking people to blog about your project, etc.
    What I can tell you is that you should put your time into getting in touch with real people and focus on the word-of-mouth method to get your project up and running.

    Can you tell us what the actual project is? Is any of your money invested in it, did you not get paid for it, or do you just not want to see all your time and efforts go to waist because the investors backed out?
     
    YJunK, Mar 18, 2014 IP
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  3. mmaguy

    mmaguy Active Member

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    #3
    Go to offline events and talk to people who already have the visitors/customers you are looking for. Work out some kind of JV deals with them, and in return they would do an email blast and/or blog posts for you. Think win-win!
     
    mmaguy, Mar 18, 2014 IP
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  4. TDI India

    TDI India Active Member

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    #4
    Post articles and blogs about the project and provide links. If your project answers certain queries, then search relevant forums for appropriate questions and mention your project while answering (provide links wherever allowed). Build up pages & groups dedicated to the project and increase the likes and group size. It will be a slow process but it is free :p.
     
    TDI India, Mar 18, 2014 IP
  5. talkcarinsurance

    talkcarinsurance Greenhorn

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    #5
    Most of the real recommendations are free. You should join forums, comment on blogs and see where you can submit your content. Even you have money to promote your site, you should look at direct advertisements instead of buying links because it is an endless pit. You have to keep poring money in to paid promotions. The moment you stop paying it all goes. So, Natural promotion is the best long term project. You just have to tell your investors that they should stick with it for the long run instead of expecting quick return for their money.
     
    talkcarinsurance, Mar 18, 2014 IP
  6. konefsta

    konefsta Peon

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    #6
    I totally agree, i am not looking for an easy and fast method. I am looking for possible solutions that i will not have to invest a lot of money on my own !
    I am very dedicated on this project and so are my employees. I have started thinking about Direct Sales method although its harder, its a start.
    About SEO , if i use a paid SEO software that promises to be on the first 10 in less than 30 days , is it true ? Can this happen ?
    I like the idea about asking people to blog about my project. Sounds very hard to achieve that , but i will research about this.

    Well i can , but i am afraid not to seem like an advertisement and be banned or something :D . Its an online gambling platform with Live dealer casino, Poker, Sportsbook, Lottery. I have not invested any personal money on this. Only the shareholders did. If they back off completely i will be the complete owner of the company and i really believe that the potentials are endless !!!
     
    konefsta, Mar 18, 2014 IP
  7. Tom Glover

    Tom Glover Member

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    #7
    Hey,

    I'm not sure if this is entirely related to the question that you were asking, but there are some other methods that you can use to generate upfront capital.

    Have you heard of Kick-Starter.com? I think that you can list your product, or service there for free; and people will come and fund your project for you.

    That's a great way to do it.

    Have you tried something like this?
     
    Tom Glover, Mar 18, 2014 IP
  8. konefsta

    konefsta Peon

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    #8
    I have never heard of that. How can someone fund your project without knowing anything else ?
    I have tried to access the page and says "this page is reserved for future use"
     
    konefsta, Mar 18, 2014 IP
  9. Tom Glover

    Tom Glover Member

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    #9
    Oh, sorry - the link is: kickstarter.com

    ...Have a look through some of the projects, and you will get a basic idea of the site. :)

    Thanks
     
    Tom Glover, Mar 18, 2014 IP
  10. heartnet02

    heartnet02 Well-Known Member

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    #10
    Try to market it online first like using social networking sites and have a video of it on youtube
     
    heartnet02, Mar 18, 2014 IP
  11. Dionne Taylor

    Dionne Taylor Active Member

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    #11
    More hours are needed of you, you can no longer outsource, you are going to have to do most things yourself now.
     
    Dionne Taylor, Mar 18, 2014 IP
  12. Ethan Alvin

    Ethan Alvin Active Member

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    #12
    Forums, Google+ & YouTube!
     
    Ethan Alvin, Mar 18, 2014 IP
  13. konefsta

    konefsta Peon

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    #13
    We have already set up WebTV which is something that none of the competitors is using. To show the world we are alive. But its hard to reach audience without paid advertisement.
    What forums are good for spreading the word ?

    About JV markets, is it possible to register something about online casino ? For example a deposit of 20$ to be like a product and the affiliates take their percentage ? I dont see any other way to list something in JV.
     
    konefsta, Mar 19, 2014 IP
  14. eric_wahlberg

    eric_wahlberg Well-Known Member

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    #14
    I suggest you to concentrate on getting orders for your product or service. And Initially, you have to work hard in any business.
     
    eric_wahlberg, Mar 19, 2014 IP
  15. jameswalker

    jameswalker Active Member

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    #15
    Any related forums to whatever your business, some will let you have your website in your signature. Don't Spam though.

    Not sure what you niche is all about but you could always write articles and post them online with a link to your site.
     
    jameswalker, Mar 19, 2014 IP
  16. konefsta

    konefsta Peon

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    #16
    Thank you all for your help. I am already taking action with some of your advises !!!
     
    konefsta, Mar 20, 2014 IP
  17. ArchAxis

    ArchAxis Well-Known Member

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    #17
    Hey Konefsta, what you really need is sales. Your ability to sell your business to your investors is what's needed. Watch this video and you'll be on your way
     
    ArchAxis, Mar 25, 2014 IP
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  18. konefsta

    konefsta Peon

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    #18
    thanks ArchAxis, i will have a look at it .
     
    konefsta, Mar 26, 2014 IP
  19. Michael Penkar

    Michael Penkar Peon

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    #19
    If your looking for a way to make a sustainable income with a small investment why not try casinos? www.livecasinospin.com
     
    Michael Penkar, Apr 26, 2014 IP
  20. janinaherz

    janinaherz Active Member

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    #20
    If online does't work, probably you should go for offline marketing.
    Since you have worked hard for your project, it means you have knowledge and experience of that industry or field. It also means you have some references, just use it and try to generate some leads.
    Meet people of your industry and tell them about your project and ask for help.
    All the best
     
    janinaherz, May 15, 2014 IP