I'm considering picking up a domain that is up for auction. According to the auction site, it has a pretty good traffic count, but the name is rather long winded (five words), expensive, and not something that would normally interest me in the least if it wasn't for the fact that it is in a catagory group I'm very interested in and I have a related site that is in need of some additional traffic. Depsite the long name, Google returns a good number of matches for both the "quoted" (14k) and unquoted (460K) five word phrase, which leads me to believe that the type-in traffic might just be real? A search for back-links in Google also turns up nothing other than the usual registration sites, with a total count of 18 for the full "XXXXXXXXXXX.COM" domain name. A page rank check turns up a big fat zero too. WaybackMachine shows two sites updates in 2007 with "no archive" which leads me to believe that the site has just been parked with the registrar for the past year.(?) Alexa gives it a rank of 12.8 million for the past 3 months and a rank of 1.8 million for the past week with an average number of unique pages views of 1 per day for both the past week and the past three months. With all that said, do you think the type-in traffic counts are real? Also, can you recommend any other tools to research the value of the key word phrase, traffic counts, backlinks, etc...? Thanks.