How do you convert your mailing list?

Discussion in 'ClickBank' started by Legendary11, Oct 12, 2009.

  1. #1
    Just wonderign since ive built up a list of 39 people in just the past 2 days by giving away a freebie 5 email treatment guide (spread over 10 days) on one of the products on clickbank, but i have no idea how best to market possible goods to them without making them turn away >.>

    Any suggstions appreciated ive tried looking at websites but then i remembered ive build plenty of websites on subjects i have no idea about that get hundreads of viewers and make me money sooooo ill trust your experiance instead XD lol
     
    Legendary11, Oct 12, 2009 IP
  2. rtp06

    rtp06 Peon

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    #2
    I really don't have as much experience with mailings lists probably as much as alot of other people on this forum. Especially affiliates, cuz i'm a vendor.

    But, me personally, I would start the message out something like this...

    "Hey {name},
    Having knowledge of your current condition I just wouldn't feel right If I didn't tell you about something I discovered yesterday. All of my resources are saying that this is the newest most effective solution to blankety blank. (Don't mention paying or buying or even use the word 'product', let the sales page or landing page sell them) The success stories are remarkable coming out of this. This is something I think you should seriously check out. Thanks and hope your having a good week.

    Sincerely,
    name"

    But that's just a quick idea, I'd probably try to make it as least salesish as possible
     
    rtp06, Oct 12, 2009 IP
  3. rtp06

    rtp06 Peon

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    #3
    Actually dont say "something I discovered" say "something I came across"
     
    rtp06, Oct 12, 2009 IP
  4. goliath

    goliath Active Member

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    #4
    This might turn out to be an interesting thread. I'm not much of an affiliate, and I just submitted my first product to become a vendor today. Never e-mail marketed, but I've been on and off of plenty of lists.

    You got them onto the list for the email "treatment". So they're told you that they're interested enough in the topic to take some mail. Some of them that really just wnat the course will probably drop off as soon as they get all 5, though.

    Actually talk to them. Do you have a blog? Send them emails about your blog posts. Talk about things related to the email course, and invite them to read. Get them to comment. Go ahead and cinvince them that you'll give them some value. They probably know a pitch is coming, let them calm down a little bit and just be friendly and helpful. I think to work a list you need to look at a little differently than shaping traffic. IT's for the long term. Be friendly and helpful for a while. Then you can start to "come acroos" product that relate to earlier messages or postings, or even better user comments. Do the research for a reader question here and there. At that point, when you soft-pitch them it's perfectly natural, in fact they've asked for it.

    Of course, if it's just a "practice" list to you, or you're wanting to create a list and sell it, you might as well hit them with a hard pitch and see if the numbers work out :) I'd probably gather up at least 100 subscribers though. Your email course has helped you get targeted traffic and if you only put in a couple of hours a 1/100 conversion rate will probably pay for your time. Not to mention even if you hard pitch them, you will retain some subscribers.

    Personally, I prefer the first approach, the second approach is just another pump'em and dump'em that gives affiliates and list marketers a bad rep.

    I'm probably going to start a list within the next months, I'm interested in people's thoughts/advice on this too.
     
    goliath, Oct 12, 2009 IP
  5. Legendary11

    Legendary11 Well-Known Member

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    #5
    Well I decided to send out my first advert style newsletter on a product i would say is both cheap and closely related. I will see how it goes over the next 3 days (see open stats and sales [i doubt it but you never know]) and either way, good or bad, ill give you the email template I used so you can help me and i can help you :)
     
    Legendary11, Oct 15, 2009 IP
  6. Nanashi

    Nanashi Peon

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    #6
    I think this is actually the first thread I've seen talking solely about list strategies here.

    Anyway, I don't have much experience with lists and list building either, but I think Goliath's idea has merit- building a blog and interlinking posts with emails. I see that a lot on the lists I'm on.

    Well, whatever you decide keep us posted. Oh, and just out of curiosity, what auto responder do you use?
     
    Nanashi, Oct 15, 2009 IP
  7. Legendary11

    Legendary11 Well-Known Member

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    #7
    Legendary11, Oct 15, 2009 IP
  8. adstiger

    adstiger Peon

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    #8
    I think you can rewrite it as I came across something. I discovered it while I was ...
     
    adstiger, Oct 15, 2009 IP
  9. ParthS

    ParthS Peon

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    #9
    Well, I started my affiliate marketing journey through email marketing. Here are a few things I learned:

    1 - If they trust you, they'll buy from you.

    2 - If you over promote, they'll stop trusting you.

    3 - If they're not targeted in the first place, they won't even open your emails.

    Hope this helps.
     
    ParthS, Oct 15, 2009 IP
  10. domainiac

    domainiac Active Member

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    #10
    Email marketing can be very lucrative if done right. The health niche is not the easiest to monetize your list. They typically are good for that one product maybe one other. You can cross networks and promote amazon products to them as well.

    The best niche to use list building IMO is the MMO niche. You can literally market to them over and over again. Big launches, little $7 reports, PLR products, etc.

    another good way to use list building is find a "parent product" that has lots of offspring so to speak. The home energy niche is a perfect example. If you were promoting one of the big DIY home energy sites (E4E, GreenDIY) building a list, you can promote sooo much to them. CBids: Magniwork, SolarHeat, HOLTEBOOK9, etc.

    You dont get a list and say "what can I promote to them". You build a list strategically knowing what you can promote to them.

    One last note about what to promote, there are some products that are good for general traffic. The new 2012 product that was released a while back did pretty good with my lists that were in no way related.

    As far as how to do it, there are varying opinions. I pretty much go straight at them. Found this site....thought it was great.....wanted to share....click here to see for yourself. Works for me. In the MMO niche, you do have to hype it a lot more.
     
    domainiac, Oct 15, 2009 IP
  11. Brick Bouncehouse

    Brick Bouncehouse Peon

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    #11
    would love to get more info from you on this . specifically the energy niche. Is there an affiliate you use in particular?
     
    Brick Bouncehouse, Oct 15, 2009 IP
  12. amyweber

    amyweber Peon

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    #12
    i sell articles online, people add to my list because they like my articles. Most of the time i would make a sale when i send them my new articles' title
     
    amyweber, Oct 16, 2009 IP
  13. omshanti

    omshanti Well-Known Member

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    #13
    Your problem is you are not focusing on what people really desperately want to have. You can only increase your list size if you are helping people enough to overcome a problem or are exciting them to take action in order to achieve a certain goal.

    You can't give away stuff even for free that you think people want or require or need.

    You can't decide for them what they need. You have to realize what they "want" i.e. their goal. There are specific types of people looking only for specific things.

    Have you heard of this quote ~ You can define a person by their goal or goals. - Ronak Shah

    What you've to do is know the kind of people you're targeting. Then research on their mindset. If you're able to relate to them quickly, you'll be able to find out what matters most to them and what are the obstacles they face. Once you've done just that, you'll be able to find out what could be the possible solution. Once you've the solution ready, genuinely help people with the solution by giving them a taste of what you could do for them as a freebie to your subscribers. That's how you build a list and a lot of faithful buyers. That's how you gain reputation.

    If you drop any carrot, you get any kind of subscribers. Be specific. What kind of people do you want to help ? who do you think is your target audience? Help them. Prove it that you're worthy to listen to. Prove it that you're the subject expert. That they don't need anyone else to listen to. Prove it that you're the best in the niche. That's how you get more subscribers and more sales.

    To convert your subscribers into buying a product, first you must focus solely on their goals. You must know what they want ~ for which they will do just anything they feel is to be done. Once you've known what they want, you'll be able to convert subscribers.
     
    Last edited: Oct 16, 2009
    omshanti, Oct 16, 2009 IP
  14. Legendary11

    Legendary11 Well-Known Member

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    #14
    Epic as all this information is... i already know my niche and since its a signup on those websites with a 1- day treatment guide for that niche my target audiance could not be more specififc:

    They have a problem
    I have a solution
    I give them a taster

    The point im stuck at is how i then go from giving this taster to pointing to the product - hence converting :)

    Clickbank stats seems to be screwed up again by not updating so i will have to wait for that before i can give anystats, im working on only a sample of 40 people so its not the greatests but i figure its best to test it and mess upw ith a small sample so that i can learn from it when i work from bigger samples
     
    Legendary11, Oct 16, 2009 IP
  15. Jasonb

    Jasonb Well-Known Member

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    #15
    when it comes to mailing lists you want to be focusing on offering the members something exclusive, say if its a webmaster email subscription, offer them all a chance to win a years worth of web hosting, then offer every user a $30 adwords ad, then the next week offer them a $50 facebook ad, make them not want to miss subscribing to the mailing list
     
    Jasonb, Oct 16, 2009 IP
  16. pmcheck

    pmcheck Peon

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    #16
    What im going to say is more on the interval of which i send emails but anyway... I usually send emails once a month, but i don't send emails to my complete list but half of the people on the list.

    So i send emails this month on half of the people on my list than next month the same email on the other half of the list, that way the same people that heard from me this month wont hear again from me for almost 2 months. That way they wont feel like you are spamming them, but you are sincerely sending them something that might be of interest, since if you were a spammer they would be hearing from you at least once a week.

    Also dont forget that you can lose alot of people on your email list if you send them a bad product, do your research before you send them anything. On bad product could decimate your list.
     
    pmcheck, Oct 16, 2009 IP
  17. yessica

    yessica Guest

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    #17
    It depends on your list, if the list are opted in because of your offer in your website, they will buy it sooner or later but if your list coming from uncertain sources it will waste your time,
     
    yessica, Oct 16, 2009 IP
  18. omshanti

    omshanti Well-Known Member

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    #18
    How does your marketing / sales funnel work?

    Is it that you've a squeeze page > landing page > sales or is that you've landing page with a lead capture box > sales?

    You need to share with me your exact marketing / sales funnel so that I can guide you better.

    I've an understanding that you're probably using a squeeze page to capture leads and you do not know how to write email copy to convert your clickbank product sales. In that case, either you learn to write email copy your self or hire a copywriter who could professionally work with you as your team member.

    Email copy has to be significantly creative in nature and tempting to the audience to make them even open your emails. Making them click your links in the email is the most important objective of building a lead list of subscribers who could buy your product convincingly.

    I can definitely convert your leads into sales but I cannot guarantee you how much. If you need to increase your leads I can do that as well. If you need me to stack sales I can do that as well. If you need help feel free to PM me.




     
    omshanti, Oct 18, 2009 IP
  19. rolf

    rolf Active Member

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    #19
    Is forex still a good list building niche? If so, what do subscribers want from you?
     
    rolf, Oct 18, 2009 IP
  20. aladinhw

    aladinhw Active Member

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    #20
    You need to hire someone proffesional to write the E-mails for you or you can just check what kind of mails you recieve everyday from people trying to sell you something.
    Dunno about you but for me , I get tons of that kind of E-mails. I don't read them anymore , but they usually try to gain your trust by giving you freebies and staff, they act like like your friends and tell you personal staff like " I don't know about you but I am bored as heck. It's just about
    noon and I have no zeal to do anything. hehe
    I am just on my pc browsing around lol " , then they tell you that a friend of them made a product or something and it is very good and that you have to try it and bla bla bla
     
    aladinhw, Oct 18, 2009 IP