How do you choose a valuable domain?

A valuable Domain Name is as important as your company's name. Domain Name , it stands for your brand , and expand your businss without area's limited.
But how do you choose a valuable domain name?

 

Do you know after Penguin update it is not essential to choose exact match domain and if you use exact match domain , spider will understand that you are trying to force it to give you the 1st position , so they will check your total content and site quality to make your site justice. But it is not quality then they will not give you ranking easily.

 

I totally agree but still it has to be memorable keyword.

 

Domain name should easy to remember, if possible its should your keyword, niche related/your contented related and should not be copy another domain name like blogger4(dot)com.

 

Easy to remember, rolls off the tongue easily, and not easily mis-spelled

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Your domain name should be short, easy to remember, have a PR, high quality backlinks, and be related to your niche.

 

Exact match is always important. SE working principles constantly change but my domains don't change.

Branding is a different concept. The hardest part is to build a brand, not domain, not SEO or anything related to the internet World.

 

choose a 'spellable' and short .com domain.. it's very valuable

 

Easy to spell is something I always go for - I try to imaging talking to someone on the phone and telling them the domain name. If at any point I need to spell it for them then I move on to the next .

 

For me, I would go for a brandable domain name rather than some EMDs.

 

Hi,expert! You're so wonderful! Choose a domain name, it must be easy to remember and to spell. High PR is important. But if you register a domain name,how will you choose?

 

I'm not sure that the domain name is as important as the quality of the site that it represents.
What I mean is, I'd bet that facebook.com is a very valuable domain but entirely based on the quality and popularity of the underlying site. The same thing goes for google, yahoo, imdb (the list goes on...), where are the keywords in the domain? There aren't any, they're just memorable domains backed up by quality sites.

 

You're right.
But we (DP) are not next facebook, imdb... We represent small or medium sized webpages where domain name is of importance.
Do you agree?

 

search for domain appraisal and they will give you hints what a domain can be worth

 

To a degree.
All the large sites (facebook, google et al) started small from an idea that one person or a small group of people had.
It was an idea that was either new, or was a better implementation of something that already existed.
I was trying to say that trying to go over the same tired ground repeating what other people have already done, to try and get a little slice of the pie, can be profitable if you rinse and repeat the process until you achieve a reasonable income....
or
You could stop following the pack and see what people actually need. If you can do that, the name of the site won't matter as the people will use it whatever you call it.

 

I still think for first timers or to increase chance of success with your venture you need to rinse and repeat. You need "just" outsmart and outwork competition and you will have "nice" cash flow. Form me was always cash flow first later big and very risky ventures but without cash flow you can't do shit.
I do realize there are people out there who will succeed enormously( I mean BIG BIG ) but I want to be realistic to myself and making sure I don't dent my confidence and belief to much. I still will make it. But not, probably not BIG BIG.

 

First of all, to answer the initial question about choosing relevant domains: a domain is only as relevant as the business resting atop of it.

Next, tackling the issue of SEO potential: again, somehow funny names like Orkut and Fiverr have managed to monetize and grow within the search engines; this simply means having an aggressive approach to SEM will assist in making any domain name grow. Remember, Google has moved away from keyword slamming, and has moved towards relevant content and social media interactivity. Keep these things in mind.

Finally, remember that marketing domains takes a substantial investment, but one that can be creatively devised.

 

If you have this perception that having a keyword in the domain will be good for you to get visitors and traffic and conversion then you are wrong. Google will not entertain your website if you have a keyword in your domain name. In fact it will penalize you for that. So choose a domain name that is neutral.

All The Best!

 

I'll summarize in one sentence. Your domain name needs to be as relevant and as short as possible.

 

your domain name should be short because If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.