The "professional" link builders basically buy links from other sites It can be very lucrative if you have lots of good content sites - you can simply sell a text link on various auction sites that will take care of the sale for you However I would say the best way to build links for your own site is through writing articles on the various articles sites If you are looking to get into the SEO business and sell this kind of thing for people then maybe you could do that. From my experience people end up spending a stack load of money and then something changes in the search engine spiders and people can be back to square one From testing I have done you often get more traffic from writing articles and building a big email/newsletter list than from buying links from other sites I know it sounds like an easy option - just go out and buy a load of links from other sites - but online nothing is ever that easy Most the guys I have come accross who are making $100,000 and more per year basically dont bother about the search engines at all. They just leave them out of the picture all together, and concentrate on writing loads of articles, writing stuff on forums and developing their email list
this is very useful thread... btw guys can you give me some url of step-by-step tips and tricks in link building? I'm a newbie in SEO... thanks.
If a link builder is professional, link buying should only be one of his link building strategies. And it shouldn't be the major strategy too.
Ok, I am not a professional link builder and I am fairly new at webmastering alltogether but here is what I do. Directories submission Article submission (rarely) Check the competitive websites backlinks and identify natural, non paid, non reciprocal backlinks then email the webmaster and suggest my site as a useful resource. Do a search for keyword +site:.edu and "keyword links" +site:.edu "keyword resources" +site:.edu etc find relevant edu pages then email the administrators of the site and propose my site (I have managed to get a couple of .edu backlinks the last few days) You can try it with .gov but they are harder to find and to get (I have never succeded) Social bookmarking Viral Marketing Link bait if it is possible And don't forget, check the competition, recheck, rinse and recheck
Great tip. Interestingly, when I was tried one of these searches just now on a couple of main keywords, I noticed a lot of .edu sites pull directory listings straight from DMOZ. So if you can get in DMOZ for certain categories, chances are you'll be getting some tasty .edu links along with it.