How did John Chow Blog get so popular?

Discussion in 'General Marketing' started by willyboy104, Nov 13, 2008.

  1. Trapped

    Trapped Well-Known Member

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    #81
    How did you heard about John Chow? That would be your answer.
     
    Trapped, Nov 20, 2008 IP
  2. Pandemix

    Pandemix Well-Known Member

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    #82
    I think he has some pretty useful information. His eBook was a really good read IMO, and every once in a while he gives useful reviews on useful products.
     
    Pandemix, Nov 20, 2008 IP
  3. willyboy104

    willyboy104 Active Member

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    #83
    Ha your funny.

    It is an interesting point to make I ve never really thought that he might be lying and hey perhaps he is but there are people out there who are making this sort of money and considering he is in the circle (The circle is what I like to interpret as where all the popular bloggers link to each other and leave out the rest) it wouldn't be a suprise if he did make this sort of money.

    He definitely isn't an amazing marketer it is just experience something I touched upon in my latest article funnily, funnily? hmm to tired to care I wont add a link or else it might seem I am trying to market it.

    I am guessing most of his money is made through his RSS subscribers and there are much more than 10,000 still active considering his feed increases daily by over a hundred just basic maths would say it would be more than 10,000 still active. If he is lying about how much he makes I bet its still more than $10,000 a month.
     
    willyboy104, Nov 20, 2008 IP
  4. ArfanCh

    ArfanCh Active Member

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    #84
    Hmmm interesting point, but he's a pretty well known person, he's usually at most of the events, he's good at networking. No one really knows how much money he is making but I know he must be making a good chunk though.
     
    ArfanCh, Nov 20, 2008 IP
  5. realmuscle

    realmuscle Peon

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    #85
    Haha... so true. Whenever I'm on his blog I'm like WTF is this a recipe blog?
     
    realmuscle, Nov 20, 2008 IP
  6. copper12

    copper12 Peon

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    #86
    You know what, willyboy104, I take back what I said about his income.

    I took a look at his site, and counted up his ads and his reviews (Reviewme), plus I looked at his traffic, and a couple of other things.

    Here I am, an advertiser myself, and I know the power of volume. And I know that he is indeed making as much as he says he is just from the ads, and, the reviews alone.

    I'm a researcher and writer on marketing and advertising (How The Big Sites Became Big, And How You Can Too), and I also show others how to determine how much a webmaster makes, and here I myself didn't even do it!

    I should practice what I preach. :eek:

    Multiply $500 (what he charges) times X number of advertisers, and that shit alone adds up.

    That is, IF, he didn't put in some of those ads to make his site look busy, like many webmasters do.

    It's an old trick to bring in actual advertisers.

    Anyway, it just goes to show you that if you can get at least a few thousand hits a day (Chow gets around, I believe, 7,000 a day), and e-mail advertisers to advertise on your site for x amount of $ a month, you can pay your bills.

    Actually, it is quite easy to do. There is no "genius" or being a "smart marketer" behind it, like some say he is. Anybody can do it.

    Although Chow does not know that much (just the basics), and he is indeed an overrated blogger, his income reports do give many wanna bes hope and inspiration.
     
    copper12, Nov 20, 2008 IP
  7. ArfanCh

    ArfanCh Active Member

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    #87
    I can agree upon that, which makes people his RSS feed, his blog has nothing useful to me but that income just motivates you to join he might give good useful advice here and there. :D
     
    ArfanCh, Nov 20, 2008 IP
  8. wwwyatt

    wwwyatt Peon

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    #88
    His revenue is not simply from that personal blog of his, although he does have a ton of money in adwords (thats how i found his site). He has a few older sites that were around before the internet bubble popped back in 01 or so...its all written in his free ebook. I read it, good read actually for an ebook. Not that I read any that I pay for in the first place, but it was worth its price: FREE. :)
     
    wwwyatt, Nov 21, 2008 IP
  9. Pietya

    Pietya Peon

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    #89
    It's the snowball effect, plain and simple.

    I got the Internet 12 years ago. If I hadn't been a little kid but an adult, I would have started back then and be huge by today, regardless what I served.
     
    Pietya, Nov 21, 2008 IP
  10. kiteguy123

    kiteguy123 Well-Known Member

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    #90
    John Chow isn't that good at writing, nor does he seem to be a great guy, but one thing is for sure: he's a great blogger and businessman. Yeah, he might have been lucky by starting his site at the optimum time, but it would still take a lot of skill to get up to the position he's in. So, stop hating, and suck up to him! I bet his friends get a % ;)
     
    kiteguy123, Nov 21, 2008 IP