How can thie be ?

When I do a search on Google for "build my own web site" 99% of the pages that come up do not have that in the title or description. Well, it may be in the description occasionally, but it is likely that phrase will not be in the content.

I asked around on different forums and was told that this is because people have used that phrase in inbound links, so they don't need it in the title or text. This makes no sense to me. I know of no way to get an inbound link with a specific keyword. The only way that I can think of is to buy a text link with that phrase in the text part.

Can someone explain how to do this? It is hard to get that phrase in a sentence. If I can find a way to get searches using that keyword phrase without using it in the content, I would like to. It seems like there is some way, but I don't know how to do it. Any suggestions would be appreciated.

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Take a look at my signature, it has keyword related backlinks.

 

you can also try writing and submiting articles with you keyword backlink in also the same for blog sites

 

when doing searches on search engines and you want the results to contain exactly the phrase you typed in then put inverted commas into it
for example: "free porn" not just; free porn