How Can I Increase Email Signups?

Discussion in 'General Marketing' started by kytro360, Aug 2, 2010.

  1. #1
    I own a gaming website and want to have more email subscribers. I have a free gift when people subscribe but people still arent subscribing.

    Can you give me some tips? If you want, you can check out my gaming site (second link in my sig) and give me some pointers on how I can increase signups.

    Thanks!
     
    kytro360, Aug 2, 2010 IP
  2. PaulSch

    PaulSch Active Member

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    #2
    How much traffic are you getting? What percentage of traffic actually signs up for your free gift?
     
    PaulSch, Aug 2, 2010 IP
  3. kytro360

    kytro360 Active Member

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    #3
    Well I average over 100 views a day. It isnt really set in stone. And how do I check the percentage of traffic that actually signs up?
     
    kytro360, Aug 2, 2010 IP
  4. kytro360

    kytro360 Active Member

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    #4
    bump......
     
    kytro360, Aug 2, 2010 IP
  5. r@ch

    r@ch Peon

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    #5
    Hey kytro360, how do pple normally find out about your site?

    Depending on how many subscribers you already have, have you tried a referral reward system instead? You could try offering the gift to subscribers who refer their friends to your site...this could possibly work better cos you'd be utilising viral marketing by getting pple to spread the word about your site.

    Just my 2 cents worth :)
     
    r@ch, Aug 2, 2010 IP
  6. anup.mahajan

    anup.mahajan Peon

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    #6
    Try promoting your site through Facebook & Twitter. These two sites can bring in tons of traffic if your campaign goes viral.

    Regards,
     
    anup.mahajan, Aug 2, 2010 IP
  7. Justin_Dupre

    Justin_Dupre Peon

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    #7
    Provide useful content and try a contest
     
    Justin_Dupre, Aug 2, 2010 IP
  8. netbuzz

    netbuzz Peon

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    #8
    Tell visitors what's in it for them when they signup. Right now your signup copy lists features (Adrenaline Gaming checklist, daily updates), but it doesn't communicate how they'll benefit from joining.

    Try something like... "Now get instant access to my highly-coveted Adrenaline Gaming checklist. In it, you'll discover [BENEFIT] and [BENEFIT]. Plus - You'll also get Game Adrenaline updates, so you're the first to know about new game releases, incredible game deals & more. Simply type-in your email address below right now to get instant access to the Adrenaline Gaming checklist & more..."

    I also suggest changing the text of your subscribe button to "Free Instant Access >>"
     
    netbuzz, Aug 2, 2010 IP
  9. isocial

    isocial Guest

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    #9
    I checked your site and i could not able to find your offer,
    just highlight your offers on top , only then people opt for that and you will get returning visitors all the time .
     
    isocial, Aug 2, 2010 IP
  10. kytro360

    kytro360 Active Member

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    #10
    thx guys. i am going to apply all your suggestions
     
    kytro360, Aug 3, 2010 IP
  11. jond

    jond Greenhorn

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    #11
    Start posting in game forums and link your site in your signature. You might even offer to pay an active member to include your link in his sig file.
     
    jond, Aug 3, 2010 IP
  12. cyberlight

    cyberlight Peon

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    #12
    I would agree with posting "benefits". Getting a checklist doesn't sound all that enticing. What's the benefit of getting a checklist?
    Why must I have a checklist?

    You could also run a different offer and split test it....

    Hope this helps.
     
    cyberlight, Aug 3, 2010 IP
  13. Kasd429

    Kasd429 Peon

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    #13
    Is this a newsletter you send out regularly? Then post a previous issue so people know what the are getting.
     
    Kasd429, Aug 3, 2010 IP
  14. kyhell

    kyhell Member

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    #14
    if your looking for high sign up conversion you have to give away the farm in your free offer
     
    kyhell, Aug 3, 2010 IP