How can I get my CTR higher?

Discussion in 'Google AdWords' started by dicksonwoo, Nov 24, 2007.

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  1. #1
    I am a software developer and i am running a shareware site. I want to get more buyers but my CTR is about 5%-8% around, how can I improve keywords? the MAX CPC is about $0.4, keywords content are about Youtube Download

    Need your suggestions, Thank you:eek:
     
    dicksonwoo, Nov 24, 2007 IP
  2. webmaster

    webmaster Active Member

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    #2
    1) Highlight your USP (Unique Selling Proposition) in Ads.
    2) Create Ads. unique.
    3) Use display URL (should have intention to click)
    4) Call to action in Ad.
    5) Show numbers/digits (to quantify)
    6) Try to win Trust
    7) Show security in Ads.


    Try these... it will help. [:)]
     
    webmaster, Nov 24, 2007 IP
  3. dicksonwoo

    dicksonwoo Well-Known Member

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    #3

    i didn't catch the tip 5 - Show numbers/digits (to quantify), do you mean the price number??
     
    dicksonwoo, Nov 24, 2007 IP
  4. loshara

    loshara Peon

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    #4
    2 dicksonwoo

    I think, he means show the price of the product or some kind of statistics. Let's say, if it's a download site, show a number of files.
     
    loshara, Nov 24, 2007 IP
  5. webmaster

    webmaster Active Member

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    #5
    hi there,

    I did not mean no. of files etc.. but, yes the number to quantify you in comparison with your competitor.

    Thanks_
     
    webmaster, Nov 24, 2007 IP