I have a site related to pets, and i want to turn into a real business and generate greater revenue really, any tips?
You may approach website owner of those doing pet related business such as pet grooming, pet food and offer them to place ads at your site.
I can think of a few possible ways - 1) Sign up for Google Adsense, place ads on your website. 2) Join Pet Affiliate Programs, sell items for other people, earn a commission. 3) Even better - get started with Amazon FBA (Buy items from manufacturers, sell them on Amazon - drive traffic from your website to your Amazon account) 4) Sell articles / ebooks - Taking care of dogs 101, Taking care of cats 101 and that sorts... 5) "Premium membership access" - Paid members get your ebooks for free / discounted.
What is your selling point? If you want to turn your website into a business you have to have a selling point and be verse in the fundamentals of business. If your website does not have a strong selling point or just a copy from another site or service or product it will be difficult.
You should focus on your website design, make it more user-friendly and easy. Think in customer point of view, and ask yourself "Is this required" and eliminate all the unwanted clutter from your website. Then, focus on marketing. I suggest google ads, facebook ads, buysellads, ads on well established forums, forum posting, and other CPC methods.