Hi..I am a regional blogger(English language) of a big country.So my niche is very small.There are only dozen of site in my niche.But the problem is there are 2-3 big sites having full traffic even also not having good content. So how can I compete with them.I think they are researching more on meta tags or something else that's why they stand alone witout even rich content.They have thousands of page but all having poor content. Can u please advise me how to compete with them?
The best way to start is to choose a catchy domain name (related to the niche and your region) and then try to make that site popular using some local marketing techniques. Good luck.
It's very hard to compete with large companies that have huge amount of resources for certain "obvious" keywords. Differentiate yourself from them, for example by using a different keyword strategy. Use long tail keywords, you probably will not attract as many visitors but you will attract many more specific visitors which have a large potential. This way you're theoretically still competing with your competitor aka large companies, but not directly. Other ideas: - Reengineer their backlink portfolio. What kind of backlinks do they have and where do they get them from? - If their content isn't up to par, then that should be your chance, shouldn't it be?
It is true that big website is always a challenge for small blogs and the traffic automatically funnel down on the big one but there is always a bright side of every challenge that you can take advantage of. You have a ready customerbase available on your hand. Just tap on the social networking sites that big brands have joined. Joined heir group, fanpage, follow them kn twiter, start interacting with their followers but never spam your link to them. Just interact by responding to their comments, liking them on facebook, re tweeting them, commenting on related blogs etc. Soon people will start noticingyour activities around their comments and will start taking interest in your activities too. Take time and start personal conversation with them. This is the time when they will start visiting your links or just approach to them with whatever you have. Remember, only good rapport can help you win the game, be patient and play safe. Never spam else your potential fisitors will throw you out of the game. Winning needs good strategy and patience. Success never comesovernight if you loose patience midway.
The things that digitalcreativenet has said are true. The best thing you can do is be passionate and creative. Readers and search engines both like authentic, engaging content. What makes you passionate about the subject? Relaying that information will make your readers that are also interested in the subject trust you and follow you to learn more about the subject. You will want to use social media and update your blog and social media regularly, while also using design that matches the theme of your content. Providing ways for your readers to engage can be a draw for them as well.
The best way, from a marketin perspective, is to differentiate yourself from the other websites in some way. Find your "unique selling proposition"..in other words POSITION yourself differently from them to STAND OUT, by focusing on your own personal strenghts.
Yes, I do completely agree with ninjamtlt1 that you can never beat a big blogsite if you don't have any strategy of differentiating yourself from the crowd. People always have a trend of maintaining faithful relationship with big brand but if you can offer something out of the crowd then people will definitely notice you. You need not to offer something for free to catch attention but you should focus on your niche and have to think out of the box to realize what more interesting you can offer to the readers that others are not offerring. Be creative, think out of the box, make your presence above the crowd and success will automatically start following you.