Ever run in to an ad online that just made you go...who the hell thought this up? I mean looks at this piece of junk from TagWorld You'd think they could spend some of their multi-million dollar budget on an ad agency...but no.... How stupid do they think people are? (Don't answer) And that guy is BUTT ugly! It's the freaking internet, they could Google "hot guy" and get like 1000 hits of men who are better looking. He looks like dracula, dracula wearing makeup.
I can't comment on his looks... I prefer not to "check men out" my self. It is a weird ad, but it might work for them. It seems the guys looks offended you more then the ad
He is better looking than the Chuckle Brothers though Cant believe their still going, from me, to you...
Mate1 dating runs the same type of ads, but the people they choose to use in the ads are far better looking then the tool tagworld used in theirs. and it can be a very effective ad, if it wasnt for the unappealing guy they used.
Funny. I think they're going for a sort of guy-next-door look, so it seems more authentic. Or maybe they want to attract the butt-ugly niche?
If their target audience is 14-16 year old girls, why not. I have no insight into their thinking but it may work very well for them.
marketing machines use not-so-attractive people in adverts so they dont alienate their target market. they are tyring to say "if this ugly **** can use our services then so can you!"
I say that all the time about ads on TV that probably cost a million bucks each, but I am sure there is some target of people that like it.