High Recommended Budget?

Discussion in 'Google AdWords' started by tbarr60, Nov 21, 2006.

  1. #1
    I have been spending a good amount on one Campaign and I checked Recommended Budget and it recommended 3 times what I was spending. I upped my budget by 50% but it is still spending at the original amount. I've upped it again just to see if it would trigger more traffic (if there really was more traffic at my bid amounts).

    Do you find that Google's recommended budget tool will provide a budget that has available traffic? If you raise the budget can they actually provide the traffic?
     
    tbarr60, Nov 21, 2006 IP
  2. haentz

    haentz Peon

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    #2
    I dont get it too. But a "budget" is worthless anyway, if you don't want to use Adwords purely for brand building. If you want to sell something with adwords, you should never reach your daily budget. If you know how much you earn per Dollar spent, you don't need a maximum budget. If you can earn $2000 a day, if you spend $1000, why limit your daily spendings to something lower?
     
    haentz, Nov 22, 2006 IP
  3. tbarr60

    tbarr60 Notable Member

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    #3
    I do get a good return so my budget could be unlimited. In this case they have been telling me to triple my budget but when I upped it 50%, they didn't provide traffic enough to spend it. My other campaigns are telling me my budget is OK.

    Hopefully they will provide more traffic now that I have increase my budget even further.
     
    tbarr60, Nov 22, 2006 IP
  4. H20

    H20 Peon

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    #4
    The daily budget is based on around 2% CTR. You will not reach the daily budget if your CTR is much lower. (And you will overshoot if your CTR is very high.)

    The daily budget is your estimated potential. Improve your ad text and/or increase your max CPC to increase the number of clicks.
     
    H20, Nov 23, 2006 IP
  5. Anteros

    Anteros Peon

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    #5
    Daily budget isn't a reliable tool.

    Set your budget to $1000 and google will say it's recommended =)
     
    Anteros, Nov 23, 2006 IP