Hiden content on landing pages

Hey,

do you guys know if hidden divs are detected through adwords?

and do they improve or worsen your quality score?

thanks

 

90% sure they'll be detected, and if they are then they will probably lower your QS

 

Thought so, our IT guy was penchant on telling me they won't detect it but I know google does.

 

Yeah, How could they not detect it (all they see are source code)? Making them hidden - if you mean through CSS, the bots don't have a monitor so CSS attributes mean nothing to a bot.

If it's done through server-side programming or Javascript, that might be questionable, but it's probably that it will be detected - or at least, it will know that something Is hidden and therefore will lower your score regardless of the hidden content.

 

Yeah, if Google can detect that you're using them (not necessarily what's inside) - which it definitely can, then my advice would be steer well clear

 

is it worth trying? probably not. you might get a small gain, but on the flipside you might get a big hit.

 

I've tried it for a campaign in which the Landing page contained a single Image and I had put a some of my keywords in between the comments tag. This seemed to have worked for me.