Hhigh Volume Keyword Not Always Good For Business

Discussion in 'Keywords' started by Allthebest, May 29, 2012.

  1. #1
    It is my thinking that high volume keyword are not always good for business. We have to choose more business oriented keyword then traffic generating keyword. Are there some one thinking the same.
    Share your experience how you choose keyword.
     
    Allthebest, May 29, 2012 IP
  2. casand

    casand Peon

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    #2
    the KW density have to be maintained properly
     
    casand, May 29, 2012 IP
  3. kivanovic

    kivanovic Peon

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    #3
    Yes, I agree with you. I have experience use low search keyword with low competition, I got many traffic from that strategy
     
    kivanovic, Jun 15, 2012 IP
  4. TiborSzalay

    TiborSzalay Active Member

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    #4
    Well, you should target both types on a website. However, long tail keywords have much higher conversions because searcher is usually at the end of the buying cycle.

    Question: Which would convert better? cheap monitors (very high traffic volume) vs cheap benq 22 inches lcd led monitor in new york (very low traffic volume)

    The problem with the first one is that we have no idea who is the searches or what he really wants. Is it a student doing research? Someone will to buy? etc... With the second one the searcher literally have his credit card in hand.

    Although, both keywords could be searched by the same person. He just narrowed his search every time he learned something new that he found interesting.

    cheap monitors -> cheap 22 inches monitors -> cheap 22 inches led monitors -> cheap beng 22 inches led monitor -> cheap benq 22 inches lcd led monitor in new york


    Hope this helped,
    Tibor
     
    TiborSzalay, Jun 16, 2012 IP
  5. arunnayak

    arunnayak Peon

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    #5
    if you are suing high volume keyword then you may face a strong competition in business. always prefer low density keyword.
     
    arunnayak, Jun 18, 2012 IP
  6. aliwaji

    aliwaji Peon

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    #6
    Exactly. This can led to Black Hat also. Must check the density of your keywords. The best SEO density is under 4%
     
    aliwaji, Jun 19, 2012 IP
  7. himanuzo

    himanuzo Well-Known Member

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    #7
    Shorter phrase in a keyword = lower conversion = higher traffic volume = harder to rank

    Longer phrase in a keyword = higher conversion = lower traffic volume = easier to rank

    It is up to you to select keywords.
     
    himanuzo, Jun 19, 2012 IP
  8. digimodern

    digimodern Peon

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    #8
    Hello!

    Yeah this is right that high volume of keywords is not good for an online business. Search engine spiders easily track those online threads that have an optimized keyword density. In my opinion we should use a keyword for 1 time in a para of 100 words.
     
    digimodern, Jun 19, 2012 IP