I started a new ad campain after a long time.. I use to get $.30 per click 1 year before but I was surprized to see that i just got $0.07-0.08 per click now. CTR is just $0.20% [76 clicks $5.38] My site screen shots are here Plz help me with ad placement without hampering the beauty of page
Put a unit (experiment, maybe a large rectangle or a leaderboard) above the 'general info' block. Since thats were people will be looking, thats where your ads should be. ALWAYS place ads ABOVE the fold in a location close to the focal point (which should be your content). Also, I would suggest adding more textual content, as google might not really know what your site is about if you only display stats.
First don't reveal too much of your CTR etc.. If you want to improve CTR, just mention CTR. It is against Google TOS to reveal all the info. Now.. First thing first. In both the cases, let the ads merge with the back ground. For the first one on the sidebar, change the border color to Black And for the second Ad Block, use same color as the above with black border. Merging your ad with the background will increase the CTR well. You can also add one vertical link unit on the left hand bar, and one horizontal Link below the header