I'm starting a "make money" product through clickbank, I have a pretty solid product with some good conversions so far, but what I'm worried about is getting past the congestion of this market. I do have advertising capital. What are some good ways to get this product out there. Could a good gravity and solid conversion alone get me there, or do I need a huge boost. And if I do need a boost what are some good ways to get this going. Mailing Lists? JV? Outsourcing? PPC? SEO? Contacts? Please elaborate. Vene
you could start by putting a link to it in your siggy. tell affiliates about it at various aff forums. offer affiliates a bonus.
good advice, something i def overlooked, my fav forum. I'm almost done setting up a nice affiliate page with some genuine solid advice and tools. I'll put up a signature when I'm finished with the aff area, keep it coming guys.
Hey Vene, You're in a tough market for starters, and I'm assuming your product has already been accepted at CB? If not, make sure it does get accepted before doing a ton of work for THEM only to be turned away (90%+ make money programs are being rejected)... It's definitely a challenge marketing to marketers and or competing in this whole wealth sector... I would evaluate your whole setup, compare it to the other top programs first (your price, commission structure, how much value your offer has to both consumers and aff's etc). Then compare your affiliate marketing page to theirs, and always try to do better for less spend to end customers and more $ for your aff's. Marketing the product on your own dime to end cosumers is a whole different ballgame compared to affiliate recruitment campaigns, and for THIS market, you need to be cut throat with recruitment. Not to self promote but - my second sig - now offers aff's a very large payout and the campaign attracting them is easier however conversions are more difficult because it is a premium product. I'll be honest with you - if you've figured out that your conversions are good and you've tested these results on your own - keep converting on your own until you have consistently converted for at least 2 weeks straight. THAT is a proven campaign(s). Now that you have proven it, wrap that campaign up into an easily replicable packaged aff page (like you are doing). If you have capital - you could spend your budget easily with premium postings/announcements on various forums/list directories or get prime placement ads/site targeted banners etc. There are programs out there where aff's make 4 figures on a sale in this market, there are also 1000's of low priced wealth generating products that will never attract an affiliate because most mid-super affilates that have the balls and capital to play in this market would rather make large returns on less volume... Not to down your efforts, and to answer the original questions, I would spend 10% of your budget trying a little of each method, and the other 90% on the top 3 results from the 10% testing phase... Offer JV's with custom pricing to their lists/communities on co-branded pages, Don't outsource PPC unless you can really quantify results, list your program EVERYWHERE (google affiliate directories), make killer aff marketing material (You can NEVER have enough for this market), don't offer PPC campaigns on your aff page (unless you can prove they convert, or else aff's will get mad that your keylists aren't converting, or your competitors will grab them, hike the price, and byebye). Keep your PPC converters private only to you and your top earner(s). Get an optin-autoresponder and create a free course/multi-contact campaign (do it once, autopilot retention strategy up to 60% more sales). Set up the same for aff recruitment, give your aff's bonuses/perks, potentially duplicate the site on another domain with your own payment gateway (paypal), approach other networks/CPA's (don't be exclusive to one network unless they can prove mind blowing results). Cheers! NC.
capture emails so you can advise affiliates about product updates like price change, aff payout, bonus offers etc. You can also advise affiliates of new products... Dont spam your affiliates with products you are promoting tho.. Provide genuine help so they can sell YOUR product. Give your affiliates articles, banners, PPC keywords. + unique methods that work with the product.. eg. what forums to post on. where they can find buyers etc..
Thanks NC for the very informative post. I was actually hoping that you'll notice this thread, as you have direct experience with this market. I really like the advice here, and I will take another 2 weeks to promote the product myself and may even go the extra mile now and test a couple of more pitches I have saved up. Ok, Im going to give your post another look now. Thanks, I'll take this and what NC said: (don't offer PPC campaigns on your aff page (unless you can prove they convert, or else aff's will get mad that your keylists aren't converting), and put it to solid use. I will def oversell to my customers and affiliates, and take care of my top earners.
I'm almost done setting up a nice affiliate page with some genuine solid advice and tools. I'll put up a signature when I'm finished with the aff area, keep it coming guys. "affiliatesmarkdotcom"
Yeah the "make money" niche is a pretty hard one to get into as a merchant, I'd say just promote yourself as much as possible (not spamming) so that the affiliates will come to you.