Help Please

Discussion in 'Google AdWords' started by darkblade, Nov 13, 2006.

  1. #1
    I am new to adword and I just made a image ads and used keyword targeted. I put my CPC to like .60 cents and now it says "Increase quality or bid $5.00 to activate". Is this normal to be 5.00 CPC? How do I do like CPM, or is that site targeted.
     
    darkblade, Nov 13, 2006 IP
  2. sixav

    sixav Active Member

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    #2
    Do you have adsense/affiliate or have one page landing page with little or irrelevant keyword text on the target page?

    If so, that is something that need to be adjusted on your side first.
     
    sixav, Nov 13, 2006 IP
  3. darkblade

    darkblade Peon

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    #3
    No so sure what you are asking, but I dont use adsense.
     
    darkblade, Nov 13, 2006 IP
  4. aeiouy

    aeiouy Peon

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    #4
    If you are seeing high minimum bids, then your quality score is low. Your quality score is a combination of your historical CTR (if a new ad then it uses the historical CTR for that keyword in general), your ad relevency, and landing page relevancy.

    So if you have an ad that is not relevant to the keyword, and/or a landing page that is not relevant to the keyword and/or the ad, you can get hit with this high minimum bids.
     
    aeiouy, Nov 13, 2006 IP
  5. advantica.hr

    advantica.hr Peon

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    #5
    Difficult to say without really seeing this.. but I also believe it has to do with your Quality score. Try optimising your campaign.
     
    advantica.hr, Nov 14, 2006 IP
  6. darkblade

    darkblade Peon

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    #6
    No matter what I try it does not go below 5.00 dollars. I even tried "video game forum for teen" and also "asdfsdahfaDFG" Both go to 5.00 dollars instantly. Why is google asking for so much?
     
    darkblade, Nov 14, 2006 IP