Help My Ads Aren't Converting!

Discussion in 'General Marketing' started by dshinckley, Mar 22, 2008.

  1. #1
    Would someone be willing to help me out?
    I'm advertising on 3 major Advertising Networks.
    Yesterdays stats:
    Impressions: 14,605
    Clicks: 5

    I really need to be getting 50+ people to my site everyday and 5 clicks is not enough.
    Any suggestions?
     
    dshinckley, Mar 22, 2008 IP
  2. hneagle1

    hneagle1 Peon

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    #2
    You might want to re-consider the design of your ad to a more attractive looking ad that brings viewers to click on your ads. Also you might want to change advertising networks since you are receiving low results.
     
    hneagle1, Mar 22, 2008 IP
  3. dshinckley

    dshinckley Peon

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    #3
    Do you have any suggested ad networks?
     
    dshinckley, Mar 22, 2008 IP
  4. James Long

    James Long Active Member

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    #4
    Makr sure ur ad is different from the rest that r showed.

    Make it stand out and ppl will click through curiosity, well thats the theory
     
    James Long, Mar 22, 2008 IP
  5. Perry Rose

    Perry Rose Peon

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    #5
    Post your ads here for critique.
     
    Perry Rose, Mar 22, 2008 IP
  6. dshinckley

    dshinckley Peon

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    #6
    Ringtones are just one of the sites I am promoting in Google.
    They are also the ones I need to convert more on.

    Get Your BONUS Ringtones
    Download Your 10 Bonus Ringtones!
    No CC Required. Download Instantly.
     
    dshinckley, Mar 22, 2008 IP
  7. Perry Rose

    Perry Rose Peon

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    #7
    Needlesss to say, ringtones are very popular with the younger crowd. I hate to see Google's rates on such ads!

    These types of ads are so overused, your click rate, will, of course, be very low.

    There are other reasons, obviously, but that is the main one.

    Obviously your ad(s) have to be better. I just now read them on Google, and jeez, they are all basically the same!

    I can't help you thoroughly without asking you personal questions, like what sites you are advertising on, but for now, know that it is mainly because ringtone ads are so overused.

    You are going to have to perk their curiosity. In addition, if you can, try to be funny. Or, at the very least, put a smile on their face. If you can do that, your click rate will go through the roof.

    Here are a few examples you can experiment with. Word it to more your taste:

    "Click Here Right Now To Hear The Most Iritating Ringtones! GOD! My Ear Drums Are Bleeding!"

    "Click Here Right Now To Hear Guy's 5 Most Popualr Ringtones."

    "Click Here Right Now To Hear The Women's (or "girls") 5 Most Popular Ringtones."

    "3 Ringtones That Attract The Opposite Sex!"

    "Click Here To Read About Ringtones That Are Just Crap."

    "2 Ringtones That Drive Dogs Crazy!!! HA! ... You'll Love This One!"

    "People HATE Cell Phones In Stores and Restaurants, But Here Are The Tones They Like..."

    "Click Here Right Now To Listen To The 7 Most Used Ringtones.. Here Are 2 That You Can't Possibly Believe ANYONE Would Listen To!"

    "Click Hear To Know Why This Particular Ringtone Was Almost Banned In Other Countries."

    "Listen To This Ringtone That Drove A Woman To The Point Of Beating Up This Cell Phone User."

    In addition to all of these, try to find some funny stories, interesting facts, and whatnot on ringtones, and also on cell phones.

    You can't bet the competitors with words like "free," and "download instantly," because everybody says the same thing, but you can by perking people's curiosity, combined with putting a smile on their face.

    Here is a video you can use to your advantage...

    http://youtube.com/watch?v=Vrv7z3Xu9bk&feature=related

    See if you can hire somebody to download that video into your site. I hired a cheap college student to do my site. And then advertise the shit out of it!


    Try to think outside the box.

    Sit in a quite, dark room with pen and paper, and brainstorm! That's how I get many of my ideas. But this one was easy.
    :)~

    Good luck with it.
     
    Perry Rose, Mar 22, 2008 IP
  8. dshinckley

    dshinckley Peon

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    #8
    Okay.
    First off I want to thank Perry Rose for the long and very helpful post.
    Second I want every one to book mark this thread, because I am going to use some of Perry Rose's examples and see how well they convert.
    This will sure be an interesting thread so be sure to read up on it.
    I will put together 3 text ads based on the suggestions from Perry Rose.
     
    dshinckley, Mar 22, 2008 IP
  9. Perry Rose

    Perry Rose Peon

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    #9
    Sorry, but I forgot to include, ads with low clicks but high impressions are usually:

    - On or near the bottom of all the other search engine's ads.

    - On a wrong website. It's visitors aren't interested in such products.

    - On a site filled with other ads, and flash all over the freakin' place. Many of the visitors are bombared, so it is easy for them to overlook many of the ads.

    Go to Askmen.com as an example.

    - Placed in a spot that is easily overlooked.

    While you are experimenting, try DavesDaily.com, and other such sites.

    Hope your experimenting works out for you. Just don't give up.
     
    Perry Rose, Mar 22, 2008 IP
  10. dshinckley

    dshinckley Peon

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    #10
    Thanks again Perry Rose
     
    dshinckley, Mar 22, 2008 IP