ok, been using this for a couple of years, do not really understand what they or how they fiqure this eCPM and ct's, I see large numbers on those just about every day, and I mean large numbers, but when it comes to actual payout, there isnt diddly squat paid to me.. how does this actually work
eCPM is calculated by dividing your earnings by your impressions and multiplying by 1000. Therefor, if you earnings are squat and your eCPM is a large number, then your impressions must be squat.