My current landing page content doesn't seem to be getting as many conversions as I would have liked. To give you a brief discussion of our service, it's a popup traffic exchange site where people get popup traffic to their sites in exchange for popups that they show on their own site. The way I have set it up is that I have a 'HOW IT WORKS' module on the top-fold of the page where I have explained things point-wise. This is what it reads currently: As a fellow copywriter, could you give me some suggestions on how simple this content is? Would a layman webmaster understand this? Any suggestions on how to improve this text is welcomed. Thanks,
Three steps is usually best, in my experience. Is there any way you can simplify it down? Step 1. Generate your unique Javascript code now, and put it on your site. Step 2. The Javascript will show pop-ups to your visitors in an unobtrusive way. Step 3. For every pop-up shown on your site, you get one back on other member sites.