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First of All Welcome you to Dp Learn, Ask and Explore good thing here and Enjoy your stay. SEO is the process of increasing the amount of visitors to a Web site by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user. It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site.
Read everywhere you can for every bit of advice. You want to learn all sides, conflicting views, everything. That way you get to build your own perspective of SEO and you'll have a good understanding of it around you .