Now Google Aproove the add . But still saying This : Below first page bid First page bid estimate: $1.50) (Rarely shown due to low quality score) Here is a coppy of my add : Top 5 Fat Burning Furnace Did You Know You Can Die if You ! The More You Eat More You Burn Fat If you have any jugestion what would be a strong add. Please feel free to post here. Sorry seems stupid But this is my first campain in my life . So I have to go thru this in order to learn any help will be apriciate. Thank you Fabio FTC
Top 5 Fat Burning Furnace Did You Know You Can Die if You ! The More You Eat More You Burn Fat For starters your ad doesn't make much sense: "Top 5 Fat Burning Furnace" - did you mean "Top 5 Fat Burning Facts" ? "Did You Know You Can Die if You !" - if you what? "The More You Eat More You Burn Fat" - there's nothing that entices me to click your ad. Second of all whether your ad shows or not also depends on your keywords - are you bidding on relevant keywords? How is your landing page copy? I would suggest you spend some time reading up on Google's Quality Score system - there are hundreds of good articles freely available (just do a quick Google search)... Whatever you do don't increase your bid just to make your ad appear - work on fixing your quality score issues first.
Are you asking about what the differences are between the 3 types of matches? If so you can find the best answer directly from the source: http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=6100 If you're asking why your CPC will vary between the 3 different variations the simple answer is that your CPC is calculated based on the keyword's QS and its rank number (max CPC x QS). Let's say you're bidding on the keyword "iphone screen protector" and you have it set as "broad" - your ad will potentially be triggered by the keywords "iphone", "screen" and "protector" - of course your ads and your landing pages do not focus on those independent keywords and in turn when your ad is triggered it will most likely have a very low CTR and a low QS which will result in a higher CPC. If your ad had been set to "phrase" or even "exact" now you're clearly defining what you're advertising and when you want your ad to appear which will result in a higher CTR/QS and a lower CPC as a result. Keep in mind this is a very simplified explanation, and my example is exaggerated, but hopefully you get the idea.
First optimize your landing page make sure that all keywords are included there and change your keywords status broad match to exacte match or phrase match, For improving quality also include Keywords in ad headline & ad body.
What keywords are you targeting? Also you have to optimize your landing page to lower the quality score and the bids. Top 5 Fat Burning Furnace Did You Know You Can Die if You ! The More You Eat More You Burn Fat By the way I like your second sentence. Your ad might perform better in contextual networks as it is weird which serves to interrupt the readers.