Help: Digital Marketing & Promotion

Discussion in 'General Marketing' started by mproducer, Jan 24, 2013.

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  1. #1
    Hi,

    I am hoping someone will be able to help me on how to digitally marketing my music.
    I have a fair following of about 3900 subscribers on youtube and get a good amount of views per month.

    How can I utilise this platform and make it bigger and earn a better income?
    Before I closed my website I was making about £400-£800 per month from selling beats + adsense. But I eventually had issues with the host and didn't bother opening another one website as my members were actively engaging on the original site but now I'm ready to get everything working again.

    I'm a bit familiar with SEO etc. I have done a keyword research and found some great low competition keywords that I will try out for my website meta tags and header. Other ideas I had were email blasts. I'm a Uni student so I don't have the stupid amounts of £££ digital marketing and music promotion companies want.

    Thank you for any help you have!
     
    mproducer, Jan 24, 2013 IP
  2. jamescastle

    jamescastle Active Member

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    #2
    What counts as "stupid amounts"? Wondering as we do cheap marketing.
     
    jamescastle, Jan 24, 2013 IP
  3. mproducer

    mproducer Peon

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    #3
    Their packages began from £900+ thats nowhere near how much I'd spend without funding!
     
    mproducer, Jan 24, 2013 IP
  4. ChrisRey

    ChrisRey Greenhorn

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    #4
    If you really want to promote without spending any money, go for social media. That's the most common. Visit sites and generate traffic to your (as you said) youtube. Try also blog postings. that will help.
     
    ChrisRey, Jan 24, 2013 IP
  5. almaritchel

    almaritchel Member

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    #5
    Yes, I agree ChrisRey. That's a good marketing plan. Customers are empowered and they want to be engaged. They want to talk to you, talk about your brand and talk to each other. You can also try mobile marketing as nowadays, a lot of people are using their smart phones to access the internet. It is also good for promotion.
     
    Last edited: Jan 26, 2013
    almaritchel, Jan 26, 2013 IP
  6. Winagain

    Winagain Well-Known Member

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    #6
    You should add facebook and twitter to your marketing. Seems you have a good product and social networks users crave that and will promote it to their friends.
    Also, facebook campaigns can be cheap. I have campaigns running with just $5 dolars a day with good results (20 to 30 new fans per $5.00)
     
    Winagain, Jan 26, 2013 IP
  7. James Byun

    James Byun Active Member

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    #7

    If you already know "seo" like you said, it wont cost you any money for marketing. Because "seo" is already part of a marketing form.

    Its a greater effective marketing form then the following:
    -Radio ad, broadcast
    -T.V ads
    -PR releases

    Some other alternatives outside from "seo":
    -Partnerships with other bigger 'youtubers'
     
    James Byun, Jan 26, 2013 IP