Have you got any control on the eCPM?

It looks like some time or another you may end up mastering the CTR factor by replacing your ads, and changing the colors blends.

Now the question is, can you control the eCPM in a similar way?

You may answer you can do it by picking high paying keywords. That could be an answer, but as far as muy short experience is concerned, that is not quite true either. I will give a couple of examples:

First, I have pages focused on same keywords with different eCPMs.

Two, One day a specific page may have a lower eCPM than anther one, and the folowing day you can have the opposite happening.

So, eCPM is a mistery in itself,on my opinion,

Any different opionion about this?

 

I think it is difficult to control ecpm.

 

Variable. Too many factors involved. You're better off spending your time creating more unique content to attract more visitors to up your Earnings (which is more important than CTR, eCPM, etc)

 

its variable one can not control it

 

You have some control over it through choosing good keywords. Only that, on my opinion

 

good thank u

 

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